My Conversation with Rory Sutherland on Persuasion

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Rory Sutherland
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Shane Parrish
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In this info-packed and entertaining interview, Rory Sutherland, Vice Chairman of Ogilvy & Mather, and I dive deep on advertising, persuasion, and why humans do some of the silly things we do.   Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcript...

In this info-packed and entertaining interview, Rory Sutherland, Vice Chairman of Ogilvy & Mather, and I dive deep on advertising, persuasion, and why humans do some of the silly things we do.
 
Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/
 
Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/
 
Follow Shane on Twitter at: https://twitter.com/ShaneAParrish

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Rory Sutherland is the Vice Chairman of Ogilvy & Mather Group–one of the most renowned advertising agencies in the world. This podcast is a masterclass in advertising, behavioral psychology, and persuasion.