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Yehoshua Zlotogorski

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alpeaudio.com
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Building @AlpeAudio: Audio courses.
Lifelong learning in public. Tokenomics design & analysis. ❤️: web3, building, investing. Host of @EthereumAudible podcast.

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Yehoshua Zlotogorski 2 months ago
What 10/10 marketing books are there?

Influence, the psychology of persuasion. Cialdini

Influence: The Psychology of Persuasion
  • Book
  • By Robert B. Cialdini
  • 1984
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Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along wit
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