Book
About the Book: The Paradox of Choice. In the spirit of Alvin Tofflers Future Shock, a social critique of our obsession with choice, and how it contributes to anxiety, dissatisfaction and regret. Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applyi...

About the Book: The Paradox of Choice. In the spirit of Alvin Tofflers Future Shock, a social critique of our obsession with choice, and how it contributes to anxiety, dissatisfaction and regret. Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401K, everyday decisions have become increasingly complex due to the overwhelming abundance of choice with which we are presented. In The Paradox of Choice, Barry Schwartz explains why too much of a good thing has proven detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz explains how a culture that thrives on the availability of constantly evolving options can also foster profound dissatisfaction and self-blame in individuals, which can lead to a paralysis in decision making and, in some cases, depression. With the latest studies on how we make choices in our personal and professional lives, Schwartz offers practical advice on how to focus on the right choices, and how to derive greater satisfaction from choices that we do make. About the Author: Barry Schwartz Barry Schwartz is the Dorwin Cartwright Professor of Social Theory and Social Action at Swarthmore College. He is the author of several books, including The Battle for Human Nature: Science, Morality and Modern Life and The Costs of Living: How Market Freedom Erodes the Best Things in Life. His articles have appeared in many of the leading journals in his field, including the American Psychologist. He lives in Philadelphia, PA.

Show More

Number of Pages: 265

ISBN: 0060005696

ISBN-13: 9780060005696


Recommended by
Recommendations from around the web and our community.
No matter what you’re in the market for, you have options. Lots of them. Where to invest your money, how to order your coffee, what to wear, and don’t even get me started on the menu at the Cheesecake Factory. In Paradox of Choice, Schwartz makes the counter intuitive case that t...

No matter what you’re in the market for, you have options. Lots of them. Where to invest your money, how to order your coffee, what to wear, and don’t even get me started on the menu at the Cheesecake Factory.

In Paradox of Choice, Schwartz makes the counter intuitive case that too many options can actually be a bad thing — and eliminating choices can reduce the stress, anxiety, and busyness of our lives. He offers 11 practical steps to limit choices to a manageable number, have the discipline to focus on the ones that are important, and derive greater satisfaction from the choices you have to make.

Show More

I have spent a good portion of my adult life learning about decision making (because I’m so terrible at it). Man, if they taught us this in school I’d be light years ahead. Paradox of Choice is the best book on this topic