Mentions
Shreyas Doshi @ShreyasDoshi
·
May 23, 2022
- Curated in 10 really great books
for understanding the real Job To Be Done, conceiving products & solutions that resonate with customers, and appreciating the role of creativity in product success
Shreyas Doshi @ShreyasDoshi
·
May 23, 2022
- Curated in Really Great Books for B2B Product People
Competing Against Luck: for understanding the real Job To Be Done, conceiving products & solutions that resonate with customers, and appreciating the role of creativity in product success
Ken Norton @kennethn
·
2021
- Curated in 43 Best Books for Product Managers in 2021
Christensen explores one of his approaches to combating the Innovator’s Dilemma: Jobs-To-Be-Done (JTBD).
