Download Slides: http://www.gamesauce.biz/2016/04/14/tammy-levy-using-data-to-make-better-decisions-casual-connect-video/
Delivered at Casual Connect Europe 2016
Through Kongregat...
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Through Kongregate's findings from effective in-game advertising, we’ll cover how to: track and optimize performance; engage as many players as possible; and give rewards that matter. Case studies from Adventure Capitalist, Bullet Boy, Epic Skater, and more will exemplify good and bad ad implementation. Learn how in-game ads can boost your revenue stream or even become your main source.