Mentions
- Answered to Designers, what are the best creators, books, courses, YouTube channels, etc. on user research?
- From Twitter
- Answered to What are your favourite short books that have been packed with value?
- From Twitter
An absolute classic - might re-read this.
- Curated in Really Great Books for B2B Product People
The Mom Test: the bible (in my opinion) of how to understand what customers want and avoid the biases that nearly everyone in B2B falls prey to. This is among the books I recommend the most to B2B founders and senior product people.
- Curated in 10 really great books
the bible (in my opinion) of how to understand what customers want and avoid the biases that nearly everyone in B2B falls prey to. This is among the books I recommend the most to B2B founders and senior product people.
- Curated in Top 5 must-read books for product leaders
The Mom Test by @robfitz Some followers had recommended this book to me before. I finally got around to reading it in 2021. IMO it is a must-read for founders, PMs, engineers, etc. who are building B2B/SaaS products. (will help you avoid many mistakes & get to the Truth faster)
