Tweet by David Perell: Creatives have two kinds of working: 1) Beer mode: A state of unfocused play where you discover new ideas. 2) Coffee mode: A state of focused work where you grind towards a specific outcome. You find ideas in Beer mode and implement them in Coffee

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David Perell
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Creatives have two kinds of working:

1) Beer mode: A state of unfocused play where you discover new ideas.

2) Coffee mode: A state of focused work where you grind towards a specific outcome.

You find ideas in Beer mode and implement them in Coffee mode.