Thread by Jon Brosio
- Tweet
- May 12, 2023
- #Personalfinance #ContentCreation
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How to become a passive income badass
(And create digital assets that earn while you sleep)
A dead-simple guide to get you started:
(And create digital assets that earn while you sleep)
A dead-simple guide to get you started:
Let's address the 800lb gorilla first...
Everything that I'm going to talk about here takes work to:
• Build
• Refine
• Maintain
Nothing is purely "set it and forget it"
But this is about building leveraged systems that split time from income.
Let's begin...
Everything that I'm going to talk about here takes work to:
• Build
• Refine
• Maintain
Nothing is purely "set it and forget it"
But this is about building leveraged systems that split time from income.
Let's begin...
1. Determine your "Intersection of Income"
It's not enough to "write what you love"
You must write at the intersection of:
• Your expertise
• What's popular
• What's profitable
Use tools like quora and answerthepublic to find what's popular.
It's not enough to "write what you love"
You must write at the intersection of:
• Your expertise
• What's popular
• What's profitable
Use tools like quora and answerthepublic to find what's popular.
2. Study the patterns of others
Create a list of 5-10 accounts you aspire to.
Study their:
• Publishing cadence
• Content structures
• Topic buckets
• Networks
Anything and everything they're doing (that's working for them).
Create a list of 5-10 accounts you aspire to.
Study their:
• Publishing cadence
• Content structures
• Topic buckets
• Networks
Anything and everything they're doing (that's working for them).
3. Build an effective bio
Your bio should tell your potential audience:
• WHAT you write
• WHO you write for
• WHY the should care
And use your featured section to showcase:
• Credible expertise
• Social proof
• Your offer
Nail the first impression.
Your bio should tell your potential audience:
• WHAT you write
• WHO you write for
• WHY the should care
And use your featured section to showcase:
• Credible expertise
• Social proof
• Your offer
Nail the first impression.
4. Generate traffic
Digital income streams rely on traffic. Full stop.
Use:
• Posts
• Articles
• Threads
• Carousels
Anything you can to (shamelessly) promote your expertise.
Digital income streams rely on traffic. Full stop.
Use:
• Posts
• Articles
• Threads
• Carousels
Anything you can to (shamelessly) promote your expertise.
5. Redirect the traffic
The money is in the list.
Use:
• CTAs
• Opt-ins
• Auto-plugs
To create an ecosystem that gets your audience off the platform.
And onto your list.
The money is in the list.
Use:
• CTAs
• Opt-ins
• Auto-plugs
To create an ecosystem that gets your audience off the platform.
And onto your list.
6. Fish for problems
Your audience will tell you their:
• Pains
• Struggles
• Obstacles
But only if you ask them.
Use a welcome email that prompts your new subscriber to share why they joined and what they're working on.
Your audience will tell you their:
• Pains
• Struggles
• Obstacles
But only if you ask them.
Use a welcome email that prompts your new subscriber to share why they joined and what they're working on.
7. Construct your offer and landing page
Create the offer first.
To nail a bulletproof offer write out:
• The problems
• Your solutions
• Why it's urgent
• Why it's different
This will help you build the product.
Create the offer first.
To nail a bulletproof offer write out:
• The problems
• Your solutions
• Why it's urgent
• Why it's different
This will help you build the product.
8. Create a content queue
We don't want to work on this every day.
Here's your blueprint:
• Map out a few hours a week
• Use tools like Hypefury to build a queue
• Create as much content in advance as possible
Focus less on content and more on your business.
We don't want to work on this every day.
Here's your blueprint:
• Map out a few hours a week
• Use tools like Hypefury to build a queue
• Create as much content in advance as possible
Focus less on content and more on your business.
9. Automate everything
Now, every time you:
• Publish a piece of content
• You include a relevant opt-in
• That prompts an offer via email
This puts your offer right in front of the right person.
Every time.
Now, every time you:
• Publish a piece of content
• You include a relevant opt-in
• That prompts an offer via email
This puts your offer right in front of the right person.
Every time.
Booyah.
This 35,000ft view gives you the foundation of each step:
Those steps are:
• Craft a targeted profile
• Find your intersection
• Build landing page
• Study the experts
• Fish for problems
• Create a queue
• Redirect traffic
• Drive traffic
• Automate
This 35,000ft view gives you the foundation of each step:
Those steps are:
• Craft a targeted profile
• Find your intersection
• Build landing page
• Study the experts
• Fish for problems
• Create a queue
• Redirect traffic
• Drive traffic
• Automate
Happy building ✌️
Follow me @jonbrosio for more rad content
Also if you found this helpful, RT the first tweet to share this with your friends!
Follow me @jonbrosio for more rad content
Also if you found this helpful, RT the first tweet to share this with your friends!
