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Struggling to gain traction on Twitter?

I used to struggle too. I attempted to build my personal brand several times, only to give up when I saw no results.

However, my latest attempt was different.
I began in mid-March.
Now, 80% of my threads get 50K+ views.

How so?

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Do you know the feeling when you conduct in-depth research, compile raw data into a captivating thread story, press "Publish"... and nothing happens? Literally, nothing.

I know this feeling. I've made a dozen attempts to build my Twitter audience in the past.

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They say consistency and quality are the keys to success on Twitter.

However, my consistent efforts in posting high-quality research (with over 4 years of experience in content marketing, I'm not the poorest writer) never seemed to help ā€“ so I gave up.

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My most recent attempt took a different approach.

I chose to compile a concise list of the best Twitter practices and combine it with rapid growth experiments (no 3-month consistent routines, as that's far too long to test hypotheses).

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My updated Twitter strategy has been significantly influenced by the insights of two remarkable individuals ā€“ the brilliant marketer @sveta_bay and the 1% better advocate @NFT_GOD.

I highly recommend giving them a follow, both for inspiration and growth ideas.

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Let's begin our journey towards Twitter growth and organic outreach.

I'll outline my approach to Twitter development without exaggeration or grand tales of luck and perseverance. This may not appeal to everyone, but it's the reality and it works.

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#1 ā€“ ACCOUNT BRANDING

Once you begin sharing viral content, people will visit your profile, and their decision to follow you may be impulsive. A professionally designed cover image, a unique PFP, and a catchy bioā€”all contribute to converting a visitor into a follower.

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#2 ā€“ FOLLOWERS

The unfortunate reality is that the numbers displayed on your profile, primarily the number preceding "followers," play a significant role in decision-making.

The more followers you have, the greater the likelihood that a random visitor will follow you.

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How can you fix that if you're an no-name threador?

Option 1: Be consistent and gradually increase your following. On average, good writers reach 10K within 8-12 months (100% organic growth).

If you're okay with growing slowly, I highly recommend choosing this option.

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Option 2: Cheat by gaining a few thousand real but inactive followers through a giveaway, and then gradually replace them with genuine, engaged followers.

Note: I advise against acquiring bot followers. They tend to vanish over time and negatively affect your karma.

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There are no secrets hereā€”I chose Option 2 shortly after reaching 1,000 organic followers. I organized a giveaway with a Promoter and gained ~5K followers for $70.

Tbh, the giveaway experiment spiraled out of control; I didn't plan on gaining that many fake followers.

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#3 ā€“ PROFILE FOCUS

At the very beginning, the topics you cover will be broad and aimed at an attempt to go viral. However, as your following grows, you'll need to prioritize retention by covering subjects that interest your audience.

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However, even when covering a wide range of topics to go viral, it's important to stay true to the narrative of your account and focus on subjects you understand well.

In summary, long-term dedication to your narrative will eventually outshine engagement farming.

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#4 ā€“Ā GOING VIRAL

There are several types of topics that may go viral:
āŽ· Trend-based topics;
āŽ· Universal topics addressing a popular issue (this thread is an example).

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To stay informed about trending topics, it is essential to closely monitor Twitter.

For this purpose, I use Lists that gather tweets from media outlets and track conversations in Spaces, as they consistently prove to be reliable trend indicators.

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Intriguing thread topics frequently strike writers in the most unforeseen locations, particularly during passive thinking moments. It's crucial to jot down such ideas.

Personally, I rely on my Apple Notes, as they're consistently accessible and synced with my laptop.

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When crafting a viral thread, it's crucial to ensure readability, incorporate a compelling hook, and an emotional closer.

Interested in learning more?
I highly recommend reading the post below by @NFT_GOD, which offers all the info you may need.



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#5 ā€“ NETWORKING

Networking is one of the most overlooked aspects of Twitter growth.

Contrary to popular belief, networking isn't about tagging influencers in your threads, hoping they'll follow you and support you with a like or a RT.

It's all about DMs.

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Some people never respond to your DMs.

Others reply once and mute you when you seek assistance.

Yet, there are those who support you, but with expectations in return.

And then, there are those who back you purely out of admiration for your work.

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I've been working to establish connections on Twitter since day 1.

That's how I became a part of:
ā€“ @web3bandit's community of rising Twitter stars
ā€“ @Cryptotrissy's Chadfluencers group
ā€“ @DeFi_Made_Here's hub for Twitter growth
ā€“ @CrypSaf's community of alpha hunters

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That's how I befriended:

ā€“ @ardizor, who publishes a new airdrop thread daily;
ā€“ @ThePaulOla, the king of sarcasm;
ā€“ @SparkHawkings, who scouts airdrop alpha;
ā€“ restless researchers @Hercules_Defi and @wacy_time1;
ā€“ queen of Dune dashboards, @defi_mochi;

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- @zkSync_Labs, the zkSync scout;
- @defiprincess_, the DeFi storyteller;
- @0xBispo, a yield farmer;
- @0x_gremlin, sharing DeFi & Airdrop insights;
- @crypto_linn, the spiritual advisor;
- @Louround_, my favorite degen;

... and many more.

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In most cases, the only thing I needed to establish some kind of connection was a simple DM, genuine feedback on their content, or a direct request for support.

If I asked for help, I always made sure to offer something in return.

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As a marketer, I'm often asked for reliable influencer recommendations. This creates a win-win situation where I can shill great KOLs with whom I have connections.

PS: I don't charge for these recommendations; it's my way of giving back to those who support me.

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Let's summarize.

The 5 essential ingredients are:
- Branding;
- Following;
- Focus;
- Virality;
- And Networking.

Over the next few weeks, I will delve further into the subject of Twitter growth (I have more secrets to share), so stay tuned by following @stacy_muur.

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I'd also like to thank everyone I've met on my Twitter journey.

Sending my kudos & growth wishes to:

@serpnofomo;
@DU09BTC;
@rektdiomedes;
@Flowslikeosmo;
@OdiCrypt;
@RiddlerDeFi;
@LadyofCrypto1.

If you're a part of Web3, give everyone tagged in this thread a follow.

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The reasons individuals build their Twitter brands vary.

Some do it to monetize their audience.
Others ā€“ to promote their businesses.
Yet others ā€“ to satisfy a sizable ego.

Regardless of your motivation, you're already on the right track for GENERATING VALUE.

LFG.

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