Thread
9 dead-simple tips to master hooks and go viral – even if you suck at writing 👇🧵 
🔸 Self-interest
No matter what the topic is, always put yourself in your readers' shoes. Ask: "Why should I care about this?"
@ElenaaETH is the queen of self-interest hooks
No matter what the topic is, always put yourself in your readers' shoes. Ask: "Why should I care about this?"
@ElenaaETH is the queen of self-interest hooks
🔸 Statistics
Numbers grab attention, we scan texts instead of reading them most of the time
If we come across numbers, our brains tend to take notice
When it comes to statistics, @thedefiedge is king
Numbers grab attention, we scan texts instead of reading them most of the time
If we come across numbers, our brains tend to take notice
When it comes to statistics, @thedefiedge is king
🔸How to without
How to [solution] without [limitation or pain-point]
The second half of the formula is the secret sauce
@naval knew this secret long ago
How to [solution] without [limitation or pain-point]
The second half of the formula is the secret sauce
@naval knew this secret long ago
🔸 Sell benefits
Stop settling for boring "How to" headlines. If you want to grab attention, focus on highlighting the benefits of what you're offering.
@iam_Riichard explained it better
Stop settling for boring "How to" headlines. If you want to grab attention, focus on highlighting the benefits of what you're offering.
@iam_Riichard explained it better
🔸 Most people (bad)
No one wants to be in the losing group. When you call out a pain point, your thread should be the solution
@crypthoem uses this all the time
No one wants to be in the losing group. When you call out a pain point, your thread should be the solution
@crypthoem uses this all the time
🔸 Emotions
• Attention: Grab it with a shocking statement
• Curiosity: Give them enough information to get them interested, but don't satisfy their needs "yet"
• Fear: Fear of loss is bigger than the pleasure of gain
@NFT_GOD is the master!
• Attention: Grab it with a shocking statement
• Curiosity: Give them enough information to get them interested, but don't satisfy their needs "yet"
• Fear: Fear of loss is bigger than the pleasure of gain
@NFT_GOD is the master!
🔸 Analysis hook
Knowledge is power. Putting it together for others is a solid value, plus you save your readers time and energy
Exactly what @MoAbri did yesterday
Knowledge is power. Putting it together for others is a solid value, plus you save your readers time and energy
Exactly what @MoAbri did yesterday
🔸 Tell a vulnerable story
At some point, we get sick of the gurus, create relatability, and build a subliminal connection
Well yeah that's my thing
At some point, we get sick of the gurus, create relatability, and build a subliminal connection
Well yeah that's my thing
🔸 Power words
Your hooks are dead until you bring them to life with power words
Not all words are equal. Check out @Javas_writes list
Your hooks are dead until you bring them to life with power words
Not all words are equal. Check out @Javas_writes list
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