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Alexandre Arnault | Full Q&A at The Oxford Union

OxfordUnion
2.32M subscribers
107K views 3 years ago
SUBSCRIBE for more speakers ► http://is.gd/OxfordUnion Oxford Union on Facebook:   / theoxfordunion   Oxford Union on Twitter: @OxfordUnion Website: http://www.oxford-union.org/ Alexandre Arnault is the Executive Vice President of Products and Communication at Tiffany & Co. Born in France, his first major move at the jewelry brand was to create an Audrey Hepburn-inspired campaign featuring Beyonce and Jay-Z. He holds a Master’s degree in Science, majoring in innovation from the Ecole Polytechnique. ABOUT THE OXFORD UNION SOCIETY: The Oxford Union is the world's most prestigious debating society, with an unparalleled reputation for bringing international guests and speakers to Oxford. Since 1823, the Union has been promoting debate and discussion not just in Oxford University, but across the globe. ...more
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Intro

0:00

Pressure to follow in his fathers footsteps

2:00

Family connection to LVMH

3:00

Family businesses

4:48

Global business world

7:04

Why did you go into business

7:53

Tiffanys marketing

9:24

Cultureled collaborations

12:00

Targeting younger customers

13:58

Do luxury brands die out

16:22

Lowend vs highend

17:36

Preparing for Tiffany

19:00

Loss of agency

21:31

Luxury brands

22:26

The desirability of luxury products

24:24

How LVMH can stay relevant

26:22

Favourite LVMH brands

27:47

Healthy conglomerates

28:14

Do you want to go to space

30:12

Advice for young people

32:05

Balancing modernity and tradition

34:07

Loyalty

37:23

Tiffany

39:54

Student Life

44:09

Fast Fashion

50:56

Resale Market

52:34
Alexandre Arnault | Full Q&A at The Oxford Union
1.4KLikes
107,692Views
2022Jun 18
SUBSCRIBE for more speakers ► http://is.gd/OxfordUnion Oxford Union on Facebook:   / theoxfordunion   Oxford Union on Twitter: @OxfordUnion Website: http://www.oxford-union.org/ Alexandre Arnault is the Executive Vice President of Products and Communication at Tiffany & Co. Born in France, his first major move at the jewelry brand was to create an Audrey Hepburn-inspired campaign featuring Beyonce and Jay-Z. He holds a Master’s degree in Science, majoring in innovation from the Ecole Polytechnique. ABOUT THE OXFORD UNION SOCIETY: The Oxford Union is the world's most prestigious debating society, with an unparalleled reputation for bringing international guests and speakers to Oxford. Since 1823, the Union has been promoting debate and discussion not just in Oxford University, but across the globe.

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OxfordUnion

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