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Scorecard Marketing: The four-step playbook for getting better leads and bigger profits

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BUSINESS SUCCESS STARTS WITH LEAD GENERATION The first step towards gaining customers, increasing profit, driving growth, and attracting investors is your ability to secure warm leads. Scorecard marketing is the perfect tool to achieve this, attracting a steady stream of qualified leads and engaging with the right people. Read Scorecard Marketing and learn how

137 pages, Kindle Edition

Published September 8, 2022

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Daniel Priestley

60 books110 followers

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5 stars
39 (33%)
4 stars
30 (25%)
3 stars
31 (26%)
2 stars
12 (10%)
1 star
6 (5%)
Displaying 1 - 13 of 13 reviews
Profile Image for Paul Ince.
49 reviews3 followers
May 3, 2023
A pure advertisement for the ScoreApp platform. Fine, create a book to promote your product but don’t try to pretend it relates to a broader concept.
Profile Image for Nick.
211 reviews1 follower
August 10, 2023
It's basically a lead magnet for his product. Which is fine. And I got it for free on Amazon Kindle Unlimited anyway. But if I'd paid for it I'd be fuming.
The funny thing is, his product, the scorecard sounds bloody amazing and I'm going to invest in it. So the book did its job.
Profile Image for Aloe Belascuain.
39 reviews12 followers
May 10, 2023
Hoping to use ScoreApp

Hopefully I could afford it for my business and other dreams to pursue. Highly recommended for marketing peeps! It’s all about personalized approach, data analysis and keeping those warm leads warm until the deal is sealed.
Profile Image for RK Byers.
Author 9 books41 followers
May 27, 2023
Good insights, But

this book spent a whole lot of time pitching an app. it’s hard not to see the whole thing as an advertisement.
16 reviews
May 24, 2023
very boring, tries to upsell you his other tools.

It's one of this books that don't teach anything, don't go deep enough, does not tell you how to do things and just tries to sell you other stuf.

I don't trust people like this.
1 review1 follower
April 22, 2023
Its ads for scorecard platform -

The book is ok, but it's a pure advertisement for the platform.

Books shouldn't sell the platform, and the book should be helpful, informative, educative, and entertaining... unfortunately, this is not a book. This book is just a guide on how to use platfrom.
11 reviews1 follower
November 23, 2023
There is some decent info here about why using scorecard type marketing early on is beneficial for building a company and maintaining customers. Unfortunately 3/4 of this book is bogged down by sales pitch to use their own proprietary software. Pretty scummy move if you ask me. Debatable weather or not the price of the book is worth it.

TLDR: Just google scorecard marketing and spend a weekend diving in, you will learn more than reading this book.
August 14, 2023
There are some great insights into marketing and lead generation, but about halfway in, I couldn't help but feel like I was being given the hard sell. It feels very much like a large infomercial about ScoreApp.com - however that aside, I still found it a good read.
Profile Image for Holden Roy.
114 reviews1 follower
March 22, 2024
I have this pile of books that my girlfriend bought me. I wanted to read a fast one to move towards my goal. This little guy took a lot longer than expected. I want to preface this and say that had a scorecard been used to measure my level of interest in this book, I would not have been sent this book.

The first 30 or so pages are really good. I was excited. This is the part of the book where they provide value. Contextualizing the Scorecard apps position in the market. Unfortunately the next 100 pages were literally how their app works and why you need to use it. They didn't even put screenshots or anything fun in. It's just descriptions of stuff.

Now this is likely very useful to a person who wants to use their app. However this book SHOULD have been like 100 pages of why scorecard marketing is interesting. Examples of how businesses have worked it. Case studies on how it implements with other things like content marketing.

Technically they kinda wishy washy did that, but like I said it was 30, very small pages. There is a whole lot that could have been done to stretch out the value side of this. Then someone like me would read it, get to the app tutorial and feel like okay, that's cool.

Now the app sounds nifty. On the other hand this book is really only for people who want to use their app.
33 reviews
October 13, 2023
Great insights, not just the tool was discussed

This book provided great insights into marketing and consumer psychology in part 1. Then in part 2, it talked about a tool to implement the concepts mentioned earlier in the book.
Profile Image for Juan Manuel Vera.
210 reviews4 followers
April 8, 2024
Muy pero muy bueno

Me ha gustado mucho el enfoque del libro. Me ha convencido de la utilidad del scorecard para generar buenos leads.

Había experimentado con Ias encuestas, pero sin duda el enfoque de los scorecard es superior.

Lo implementaré de inmediato.
1 review
October 9, 2023
sounds like a good marketing method

Scorecard marketing makes sense. Daniel and provided data has convinced me to test this out. Cant wait to see resulta
Profile Image for Allison.
75 reviews2 followers
January 25, 2024
This whole book is one big ad for a product. And honestly, I appreciate the hustle.
Displaying 1 - 13 of 13 reviews

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