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Leading: Learning from Life and My Years at Manchester United Hardcover – October 6, 2015

4.5 4.5 out of 5 stars 2,629 ratings

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After an astonishing career-first in Scotland, and then over 27 years with Manchester United Football Club- Sir Alex Ferguson delivers Leading, in which the greatest soccer coach of all time will analyze the pivotal leadership decisions of his 38 years as a manager and, with his friend and collaborator Sir Michael Moritz, draw out lessons anyone can use in business and life to generate long-term transformational success.

From hiring practices to firing decisions, from dealing with transition to teamwork, from mastering the boardroom to responding to failure and adversity,
Leading is as inspiring as it is practical, and a go-to reference for any leader in business, sports, and life.
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About the Author

Sir Alex Ferguson is a former Scottish player and manager who managed Manchester United from 1986 to 2013. His time at the club has led to Ferguson being regarded as one of the most successful, admired and respected managers in the history of the game. On May 8, 2013, Ferguson announced his retirement as manager of Manchester United. During his 27 years at the club, he won 38 trophies, including 13 Premier Leagues and two UEFA Champions League titles.

Sir Michael Moritz is a venture capitalist and chairman of Sequoia Capital, the original backers of Apple, Cisco, YouTube and WhatsApp; he has also served on the board of directors of Google, LinkedIn, PayPal and Yahoo!. He is a former journalist with Time magazine and author of the first history of Apple, The Little Kingdom. Originally from Wales, he lives near San Francisco, CA.

Product details

  • Publisher ‏ : ‎ Hachette Books; American First edition (October 6, 2015)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 416 pages
  • ISBN-10 ‏ : ‎ 0316268089
  • ISBN-13 ‏ : ‎ 978-0316268080
  • Item Weight ‏ : ‎ 1.5 pounds
  • Dimensions ‏ : ‎ 6.25 x 1.25 x 9.25 inches
  • Customer Reviews:
    4.5 4.5 out of 5 stars 2,629 ratings

About the authors

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Customer reviews

4.5 out of 5 stars
4.5 out of 5
2,629 global ratings
For future Football Managers & Leaders of Clubs
5 Stars
For future Football Managers & Leaders of Clubs
This books dives well into Ferguson's practices, both sucesses & failures and paints a picture on how to be a leader in the pitch, off the pitch & in your personal life away from football/soccer. I use this as a knowledge for I desire to build an excellent club/academy for my country. This book will allow you to glean from the eyes of one of if not THE greatest managers of all time in the sport
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Top reviews from the United States

Reviewed in the United States on November 10, 2015
I thoroughly enjoyed Leading. It is an extension IMHO of a Harvard Business Review article that ran a few years ago.

Easy read, great stories. Recommended for all, not just for Man U fans (I am not one!!!).

My 5 Stars is based purely on my enjoyment of the book. It was a fun, easy read with great stories of great teams and players from the past and the journeys of some of the new stars. The stories were interesting and compelling and that is what sold me on the book.

As far as being revolutionary in new leadership trends, not so much. His leadership style is simple, straightforward and has been addressed in many other texts and magazines.

If you are looking to read about football and players and journeys - buy it. If you are looking for a book on leadership, I would search elsewhere. Something old - Maxwell. Something new - Start with Why or Turn the Ship Around.
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Reviewed in the United States on September 6, 2020
A very easy read to gain many leadership perspectives and views. Sir Alex is a man who is greatly admired but seen as a somewhat stern and aloof character but he is more a man pursuing a higher level of perfection as each year passed by. It is one of the best leadership books I’ve read and is particularly inspirational.
Reviewed in the United States on June 28, 2023
Amazing book.
Reviewed in the United States on October 13, 2015
It is a modern trend to learn leadership skills on universities around the world. Lecturers try to convey messages about how to lead a group, team, or company, despite the fact that more often than not, they are confined behind desks at faculty rooms.

This is a leadership book like no other, since it is written by a 'lecturer' never bounded by desks. Sir Alex Ferguson (SAF) is one of the world's most decorated football managers, and his retirement in 2013 ended an illustrious career of trophy-laden journey. Afterwards, he took lecturing duties at Harvard Business School, of which this book, "Leading", is based upon.

It is fair to say, therefore, that this is a textbook of leadership. It is a textbook not filled by technical jargons or whatever. Instead, this is SAF telling you almost first hand on important leadership skills, particularly those that he found most pivotal. He divided those skills into tiny, bite-sized parts that are consumable in minutes. Not with theories, instead, he told us readers how he developed those skills while working mainly for Manchester United (1986-2013).

It is almost in essence a complement to his two autobiographies, "Managing My Life" and "My Autobiography". However, this book looks even more like a set of life lessons compared to his two autobiographies. The way he organized the book actually makes it easy to read, and makes you also desire to read more—I finish the entire book in less than 10 hours, because I cannot put it down.

It has a lot of great insights from the boss himself. Do not be surprised that you may find some stories have been told before in either of his past autobiographies. Nonetheless, this remains a very captivating reading, and for the purpose of Leadership 101, "Leading" has a lot to offer, straight from "the" boss himself.
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Reviewed in the United States on July 26, 2019
Reading this book is like sitting by a fireplace with a pint of ale, hearing Sir Alex Ferguson talking you about leadership.
Lots of nuggets of wisdom from a hard worker who always put the maximum attention to details.
What emerges is the utmost respect for his colleagues, rival teams. Good read not only for soccer/football fans, but for whoever is interested in leadership and self improvement.
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Reviewed in the United States on November 5, 2015
Like some other reviews noted, the title could be a bit misleading if you picked this book up just for the Leadership advice part of it. It seemed to me (and I think the co-author Sir Michael Moritz mentioned it in the Epilogue) that the book was a result of multiple conversations about interesting questions around leadership that he had for Sir Alex.

I have not read other books about Sir Alex and I can see some overlap with the content in this book since there are a lot of personal experiences from his time at Manchester United.

I was hesitant to read the epilogue but I am glad I did read (most of) it. The author compares and contrasts Manchester United and Six Alex to some of the Silicon valley tech giants and their founders.

And I was hoping (but not expecting) to learn about Sir Alex as a person rather than just as a management guru and the book did that.
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Reviewed in the United States on April 15, 2016
Fantastic book written from a different perspective on one of the greatest man managers and leaders of all time. Sir Alex was relentless, smart, intuitive and build team after successful team restoring Manchester United to their historic glory and status. There are golden nuggets of experience and strategies contained within that are priceless. Fabulous read for the football fan or business man, anyone who wants to learn how Sir Alex built success and maintained such high standards year after year.
Reviewed in the United States on December 22, 2016
Some info that will appeal to football supporters especially those Utd fans. However there is a tendency to over emphasise the skillset of Sir Alex Ferguson with that neede by those in industry & other professionals. No doubt Sir Alex has leadership qualities but I believe its an indulgence to compare him to those who require leadership skills for more crucial & lifechanging roles!
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Top reviews from other countries

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Guilherme Brendler
5.0 out of 5 stars Brilliant advices on leadership
Reviewed in Brazil on July 24, 2021
Absolutely stunning book with many concepts about leadership and stories of his successful career. Interesting to whom eventually doesn’t like football or even sports. Precise and concise.
Ahmed de Rossi
5.0 out of 5 stars Valiosas lecciones
Reviewed in Mexico on June 14, 2021
SAF, el gran director técnico del United, narra su experiencia completa como manager, incluyendo datos de su vida personal. Lo importante es que si bien esta escrito en torno a el ambito del futbol, las lecciones puedes interpretarlas y llevarlas a otros ambitos de la vida profesional o personal.
Debe ser uno de los mejores libros que pueda leer alguien con hambre de éxito.
Eduardo Smith A.
5.0 out of 5 stars Recomendado para aficionados del deporte reyy
Reviewed in Spain on March 23, 2023
Muy interesante la forma en la que situaciones del deporte se prestan tan bien para lecciones de liderazgo. A nivel personal fue un valor añadido ser hincha del equipo y conocer muchas cosas que sucedieron "detrás de cámaras".
Derrick birungi
5.0 out of 5 stars Fantastic
Reviewed in Canada on September 3, 2020
Great timing and great product.
SANJEETH S KRISHNAPPA
5.0 out of 5 stars Relentless Leader
Reviewed in India on May 5, 2020
Alex is the best manager to have for any foot ball club. His leadership qualities are exceptional, he says don't be in a hurry to winning team first build a strong organisation which will help you to build a strong winning team.

His traditional football management principles is what helped Man U to be the best FootBall club for several decades, he has layed a strong foundation for Man U Club. He is not strong believer of technology, he doesn't even have a Twitter account.

You will enjoy the book even if you are not a football lover.
3 people found this helpful
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