When reading any and all of Mr. Icke's works- and they are indeed the product of much careful and diligent labor rather than mere speculative pondering or puzzled bewilderment -keep the following in mind: (1) His assertions are factually confirmable, (2) The flavor of his delivery does not pander to the common antiseptic and pseudo-academic poise of mainstream journalism [such "poise", as it were, donned in place of substance], so (3) Enjoy his intermittent and thoroughly justifiable sarcastic asides while mindful that he suffers (4) Nary a libel suit. Very importantly, The Trigger finds Mr. Icke performing a singular public service: The concise, moment-by-moment analysis of the "official" story of 9/11 according to its own collective source of its cast of characters of elected and appointed "leaders", allowing them to speak for themselves as they contradict themselves and each other; all cross-referencing with assorted military and civilian investigative agencies, while we still witness today, eighteen years later, failure of the Fourth Estate to challenge the version of 9/11 forcibly maintained and increasingly so by censorship of even the most basic inquiry. What needs be noted as encouragement from this writer is that 9/11 is just the amalgamated precipitative event, viz. The Trigger, that formed the socio-political environment in which we find ourselves today- thoroughly foretold in detail by Mr. Icke connecting the dots during the last quarter century. He has been accurate all along in prognosis and, so, might not even the hesitant reader humor that Mr. Icke’s diagnosis is accurate? He has ably predicted the specific censorial methodologies- in the general public milieu as well as in academia -that would be implemented following 9/11, especially as regards the initial introduction of an unrestricted internet which would then be used as an incredibly suffocating noose as part of an ultimate design to eliminate human freedom, the last steps of which signal themselves- as we see currently -by the eradication of cash currency and an incremental aligning of the human brain with artificial intelligence. This is no harmless, sexy and fun Star Trek scenario. Simple syllogistic and chain logic apply: If the reader gives that Mr. Icke is right on the matter of 9/11, then he is, without doubt, also right about global finance and Silicon Valley and their communally orchestrated plans for you. This is not hysterical huffing and puffing. In his earlier publications and speaking engagements, he presciently described exactly what would happen and did in fact. He now describes exactly where we are today and reminds us how we got here. It is indeed our peril and predicament which he details and we need not lie passive. Give the book a read. Allow the author to set up the story, recognizing the stability and factual nature of what he says. Then, especially for newcomers to Mr. Icke's approach, give yourself a moment to breathe and permit yourself to consider that all which he says is, not just 'may be', but is in fact true. The implications of that truth are NOT funny. There’s no need for exaggeration in these matters. If you believe that there is real commercially available alternative broadcast media, perhaps, rather, consider that at most it has tapered to faux-alternative dominant media as witnessed by the Coast To Coast AM show that might best be truly categorized as a sophisticated controlled-opposition format that now hedges at scheduling some guests of major world significance, making them disappear from view as Australia just this past year so spuriously revoked Mr. Icke’s entry visa, a story which Coast To Coast AM failed to cover. This fact alone should furrow your brow while wondering why Mr. Icke and, apparently, even mention of his name, has long been veritably un-personned by Clear Channel Communication interests such as Coast To Coast AM. It's time for a serious reassessment of the now ingrained and ridiculous official story of 9/11 because, as The Trigger shows, we are all in mortal danger in a broad world of distracting entertainment options combined with an assortment of identity-politics siphoning and misdirecting our energies and attentions. Mr. Icke shows lock, stock and barrel how it is that appearances in these matters are meant to be deceptive.