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432 pages, Hardcover
First published October 31, 2013
There's a social dimension to the problem that may, in the long run, favor strong efforts over heroic ones. Your life is a model for others...If you improve the lives of hundreds of people every year through your charitable donations, but your life remains happy and comfortable, you're a model that others can emulate. If, instead, you push yourself to just shy of your breaking point, you may do more good directly with your personal donation dollars, but you may undermine the larger cause by making an unappealing example...