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Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and Discovering Myself

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An alternate cover for this edition can be found here.

Finding Ultra is an incredible but true account of achieving one of the most awe-inspiring midlife physical transformations ever

On the night before he was to turn forty, Rich Roll experienced a chilling glimpse of his future. Nearly fifty pounds overweight and unable to climb the stairs without stopping, he could see where his current sedentary life was taking him—and he woke up.

Plunging into a new routine that prioritized a plant-based lifestyle and daily training, Rich morphed—in a matter of mere months—from out of shape, mid-life couch potato to endurance machine. Finding Ultra recounts Rich’s remarkable journey to the starting line of the elite Ultraman competition, which pits the world’s fittest humans in a 320-mile ordeal of swimming, biking, and running. And following that test, Rich conquered an even greater one: the EPIC5—five Ironman-distance triathlons, each on a different Hawaiian island, all completed in less than a week.

In the years since Finding Ultra was published, Rich has become one of the world’s most recognized advocates of plant-based living. In this newly revised and updated edition, he shares the practices, tools, and techniques he uses for optimal performance, longevity, and wellness, including diet and nutrition protocols. Rich reflects on the steps he took to shift his mindset and leverage deep reservoirs of untapped potential to achieve success beyond his wildest imagination, urging each of us to embark on our own journey of self-discovery.

400 pages, Paperback

First published January 1, 2012

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Rich Roll

14 books682 followers

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5 stars
8,508 (35%)
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3 stars
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Displaying 1 - 30 of 1,708 reviews
Profile Image for Rich Roll.
Author 14 books682 followers
February 21, 2012
Of course I'm giving it 5 stars - I wrote it. So please forgive me. Look forward to everyone else's honest thoughts when the book comes out in May.
Profile Image for Pat.
87 reviews1 follower
June 11, 2012
The good: everyone loves a story of personal growth and redemption. It's endearing to see a guy turn his life around and become healthier so he can see his kids grow up. Even better when he takes health to the extreme and goes from couch potato to elite endurance athlete. Even more interesting is the particular approach he took. Opting for a vegan diet is hard enough for regular folk, even more-so when you're running three-day ultraironman triathlon distances. How did he do it?....

The bad: he never really tells you. Always opting for generalities, he tells you about the "power" of plants, loaded with "nutrients". He claims to have read all the scientific literature on the topic, but all he can muster is a stray footnote to an article on CNN or Bloombergnews. We all know that plants are nutrient dense, that refined carbs spike your blood sugar and that hormone-addled factory farm beef will mess up your system. How about telling us what the hell is in spirulina or those wacky mushrooms you throw into the blender. Fluff, fluff and more fluff. But the worst part....

The ugly: the book comes across as a vehicle for product placement. Buy a Vitamix blender! My specialized Transition S bike is so good! My proprietary blend of wacky vegan foods will make you as healthy as me... for the low, low price of (unknown, never bothered to check any of the websites he pimps in his book)!

The more ugly: he keeps coming back to these vague idea of spirituality saving his life. Some magical space karma kept him from dying during his multiple DUI fiascos. Some wonderful chi in the universe gave him energy to finish his last triathlon. It's so sentimental and faux-religious you'd think Deepak Chopra wrote it.

The takeaway: fun book on fueling yourself with healthy vegan stuff, but don't spend a dime on the book. Read a blogpost about him or check it out on the library.
Profile Image for Matt Rodgers.
2 reviews9 followers
April 29, 2020
First of all, full disclosure...
I might be the perfect audience for this book. I know the author (we were teammates on the Stanford swim team), I'm a fellow recovering alcoholic, and I'm an Ironman triathlete. I haven't made the switch to a plant-based diet, but I did just buy some kale, beets, and acai juice to blend up for lunch. I've followed Rich's story peripherally for years and feel a strong bond to him and his journey. So I may be a bit biased, but...

This book was amazingly inspirational. It follows Rich's swimming career, partying career, work career, recovery, family life, and finally, tranformation into an elite plant-powered ultra-endurance triathlete. It's a powerful and moving memoir, but not just for people looking to do an "extreme makeover", like switch to Veganism or compete in Ultraman. I think it speaks to all of us who are facing the realities of getting a bit older and who long to find that better person inside us that we all know exists. Sprinkle in a bit of compelling dietary science and you've got a tremendous book that has me looking at my life through a different lens. I'd highly recommend it.
Profile Image for Sean Barrs .
1,122 reviews46.6k followers
April 18, 2020
This book is a strong proponent for plant-based living, but one with many drawbacks

Firstly I’m going to tell you a story, a story that will hopefully highlight the positives of this book before I get into the negatives.

When I was seventeen years old, I climbed a flight of stairs going to class. I was out of breath and my chest hurt afterwards. I went dizzy. I thought I was going to pass out. My body could not handle that simple stress. I was six stone overweight and completely inactive. It was at that moment I realised I needed to drastically change my life.

I wasn't middle aged, but I needed to reject parts of my life

I went vegan. And I started to run every day. I haven’t looked back since. I won a local ultra-marathon last year and right now I’m training for the biggest race of my life, which may or may not be cancelled because of the coronavirus. It’s 100 miles across the Brecon Beacons here in the UK. The point is none of this would have been possible had I not ditched my former lifestyle. I was abusing my body everyday with what I was putting in it.

I listened to the audio-book for this whist I have been training this past week. I cheered aloud at parts. I clapped. All because I see a lot of truth in Rich Roll’s story because I, too, have experienced parts of it. I know what it is to turn your life around by embracing the plant-based diet, to go from complete couch potato to addicted runner. But I'm not writing this review to sell you this book, despite how much truth it contains. It would be dishonest of me not to mention the negatives.

This is about Rich Roll and only Rich Roll

“when the mind is controlled and spirit aligned with purpose, the body is capable of so much more than we realize.”

At times it felt like a money grab, he sacrificed some parts of the writing to install advertisements to shift the products and remedies he was raving about. Rather than explaining their direct benefit, I felt like he was trying to sell them to me. No doubt, as a way of getting more revenue for this book. I needed more solid details not product endorsements. So, in a way, this book sacrificed its own potential: it could have been so much better.

And, on a personal note, I find Rich Roll somewhat self-obsessed. Many of us find our way to the ethics of veganism by first entering the lifestyle through another route. Some do it for health (like I originally did) and some do it for environmental reasons. But Rich Roll seems to only care about himself. He speaks about his body as if it were a machine and barely details the other positive benefits of being plant-based, which is a terrible shame because in this book he has a big platform in which to promote veganism rather than just talking about the personal health benefits he experienced.

But do I think you should still read it?

Absolutely. I think this book could open your eyes to how a plant-based diet can turn your life around and make you fit and healthy. Just don’t expect a full and thorough understanding of veganism after reading it, just one man's obsession with becoming the best version of himself.

If you can stomach his arrogance, there's some life lessons to be learned here.

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Profile Image for Jessica  Sinn (Books and Trouble).
341 reviews20 followers
July 5, 2016
This is going to be harsh, so I’ll begin on a good note. Rich Roll’s story of transformation is nothing short of remarkable. It really shows how substance addiction can overpower even the strongest of people. Let’s put it this way, if a man has the fortitude to complete five back-to-back Ironman races on five different Hawaiian islands, overcoming alcohol addiction should be a piece of cake, right? Wrong! It took years and years until he conquered his demons and came into his own. Anyone who believes all drug an alcohol addicts are weak-willed are sorely mistaken.

That, in my opinion, is the most positive takeaway from this book. I’m amazed by Rich Roll’s accomplishments. Yet on a personal level, I’m less than impressed. There are some people in this world who are born into a life of privilege. They take their luxuries for granted and go through life always wanting more, more, more! Rich Roll is one of those people.

The child of two loving, well-to-do parents, he had everything he needed on a silver platter. Problems with bullying? No matter. He can just go to special private school. No swimming program? That’s cool. Just get a private coach. Accidentally got drunk before meeting up with an Ivy League swim coach? No sweat, the welcome mat is there for the taking. Turns out, his Get Out of Jail Free card even works in DWI cases. Somehow he managed to avoid jail time when his case file miraculously went missing. What luck!

Okay, maybe I’m bitter because I’ve never been blessed with such dumb luck. Seriously, it’s not fair! The tipping point happened when Richy Rich rear-ended a poor woman while he was slugging back a cold one on the way to the office. She was hospitalized, yet he didn’t go into detail about her injuries. Of course, he was exempt from showing any remorse because “his addict brain could not process the consequences of his actions.” Since that was the case, he just kept drinking and driving until his boss got a call from the police. Funny how he owned up to his problem and decided to get clean when his livelihood was threatened.

According to his track record, this was the first time he landed in some serious trouble. Prior to this snafu, he never really had a wake-up call. After acing his way through law school in a drunken haze, he gave his school and his parents the finger at graduation by staggering barefoot across the podium. Why? Because he looked around at his fellow graduates and realized they were all mindless sheep. He had to do something totally off the wall to prove that he’s so very special. In his defense, he felt remorse for embarrassing himself and his parents. Yet even after rehab, after becoming a devout vegan, after completing the “Epic Five,” he’s still that same self-important asshole trying to prove to the world that he’s better than everybody else.

Albeit he accomplished an amazing feat—impossible even. But why? What’s really going on there? Being a type-B person (at the far end of the spectrum), it’s hard to wrap my mind around this obsessive desire to risk life and limb to break a world record. Of course, it’s not a morally reprehensible thing to be the first to climb a mountain or finish a grueling race. I just don’t understand the psychology behind the fanaticism of it all.

My theory is that Rich channeled his addiction into racing and extreme dieting. When it comes to eating, it’s either his way or the highway. We can either become followers of his squeaky clean eating program or die young from a horrible gluten-induced disease. Sorry, Rich. Scare tactics don’t work with me. They only piss me off. Dieting aside, you piss me off. I bet that lady you rear-ended feels the same way.

If you want to read an inspiring ultra-running memoir, skip this one and read Eat and Run or Born to Run. Sure, both of these books delve into lifestyle advice that I choose to ignore. However the focus isn’t on being the best in the world. These authors run 100-plus distances because they genuinely love the sport. Reading their books, I got the sense that they ran like wild mustangs to feel happy and free. In Rich’s book, I just felt like he needed to prove something. Even after becoming one of the world’s fittest men, I have a feeling that still won’t be enough.
Profile Image for Tom.
2 reviews
May 10, 2014
Almost fell off my chair at a line towards the end of the book "...it's embarrassing to recall those words. It's not like me at all to engage in such self-congratulatory hyperbole...".

Oh god and now I've just noticed that he's given his own book 5 stars in the reviews. Changing my review from 2 to 1 star.
Profile Image for Willie.
11 reviews
July 18, 2012
A handy guide to the products and services offered by a California entertainment lawyer.

If you like paying for a book that tells a little bit of story and a whole lot about all the other great things you can buy from the same author, you'll love Rich Roll. From the shoehorned chapter about his marvelous PlantPower -- "vegan" to the rest of the world -- diet, to the appendix jam-packed with his Jai sports drinks and Jai eCookbook and Jai cleansing program and Jai meditation program and his wife's debut music album(?), you'll be drooling at all the money you can soon give Rich Roll.

The shame is that there's a lot of solid nutritional and training advice, but it's so thoroughly interwoven with his sales pitch that it's difficult to separate the advice from the marketing. The incessant 12-step sloganeering gets tiresome, too.

For a good memoir about ultraendurance and veganism without all the self-promotion, read Scott Jurek's Eat & Run.
Profile Image for Scott.
430 reviews4 followers
July 21, 2012
After reading Rich Roll's memoir/ode to veganism, "Finding Ultra," the reader is left with one undeniable conclusion.

Rich Roll is insane.

This is not a criticism of Mr. Roll, who may have saved himself through his insanity. But even though Roll writes as if anyone who converts to a healthy vegan diet can achieve the same endurance feats he has, the fact remains that he has transformed himself into one of the most unique athletes in the world.

Consider: in less than half a decade, Roll transforms himself from a cheeseburger-slurping couch potato (recovering from a decade of major-league alcohol abuse) into one of the first two guys to complete the EPIC5. What is the EPIC5, you ask? The EPIC5 is a flat-out nightmare - completing 5 Ironman Triathlons in 5 consecutive days, each one on a different Hawaiian island. To put this in perspective, an individual Ironman is the feat of a lifetime and includes - in one day - the following:

2.4 mile swim - in open water
112 mile bike race, followed by
a full 26.2 mile marathon.

Most fitness fanatics never even bother with an Ironman, while for others completing a single race is their life's defining moment. Roll slightly misses his goal by needing two rest days, but he still completes the EPIC5 in seven days.

This is insane, and something that only a truly unique personality would even consider, much less finish. Indeed, the most frustrating part of Roll's book is his unwillingness to accept how special he is, even as he's telling you this remarkable story. And it is remarkable. Ultimately Roll's repeated insistence that he's just a regular guy - Roll is invariably "amazed" when he does well or when he sees that someone is cheering on his athletic endeavors, so much so that I started blacking out the word each time he used it - smacks of false modesty. However, it may give some insight into his character, as Roll drops many hints that he likes drama and craves attention.

(Full disclosure - if Roll had stricken "amazed" from his narrative and used about half as many adjectives, I'd probably give this book 5 stars. Read "Finding Ultra" for the story, not the style.)

Roll gives the credit to his mid-life transformation to his PlantPower diet - a self-generated diet based solely on plants. Roll goes to great lengths to explain how you can be "vegan" and still eat incredibly unhealthy foods. "Finding Ultra" is replete with recommendations for a variety of foods and their benefits, both for general nutrition and for athletic training. Roll skewers notions that athletes must get their protein from animals, that eggs and cheese are good for you, and that much sports nutrition wisdom is actually misinformation.

But "Finding Ultra" is not a fascinating read because it's got dietary suggestions - it's because Roll makes such a tremendous shift to become an elite endurance athlete. True, he pays mere lip service to the impact Roll's fitness mania has on his family - he says how much he loves his kids, even as he more or less ignores them. But "Finding Ultra" is a rare glimpse inside the head of a world-class athlete who appreciates the second chance he gave himself to be the kind of man he always wanted to be. Highly recommended for anyone caught in a middle-age fitness struggle or who wants a little dietary inspiration.
Profile Image for Kris Madaus.
33 reviews5 followers
April 24, 2013
This book is essentially three small books in one. The first section is Rich Roll's autobiography with an emphasis on his slip into alcoholism and subsequent turn-around. To me, this was the least interesting part of the book. It is sad and frustrating to read, but I also realize that this is an important part of the story.

The second section is about Rich's entry into the ultra-triathlon world. This is where it starts to get good, and this is why I bought the book. I love hearing about people pushing themselves far beyond the limit, and this part of the book does not disappoint.

The third part of the book is about Rich's plant-based whole foods diet. I was not expecting this piece of the book, but it was surprisingly interesting. As a matter of disclosure, I am a long distance runner, and I have been a vegetarian (not vegan) for about five years. So, many of the things Rich talks about were intriguing as a way to increase fitness levels. I was happy to see that he didn't get preachy about the ethics behind eating meat. Even though I agree with that stuff, I don't enjoy reading it. He stuck strictly to the reasons why certain items are good to have in your diet. Really good stuff. So good, I am giving it a shot.

I highly recommend this book for almost anyone - athletes and non-athletes alike. I would have given it five stars, but I personally didn't get a lot of enjoyment out of the first part of the book. Nothing against the author. Just a matter of preference. I will suggest that if you get this book, buy it in paper format. There are too many things I wanted to go back to reference, but couldn't due to it being an Audible book. Paper is better in this case.
Profile Image for Cristin.
13 reviews2 followers
November 23, 2018
Rich is one of the most self-absorbed, whiny and self-aggrandizing jerks I've ever read. He pretends to understand the immense privilege he has, but comes off as clueless. There's even multiple excruciating paragraphs in which he pouts that someone bought him Thai food instead of organic vegan whole food smoothies or something. Get a grip dude, you are completely insufferable.
Profile Image for Linda.
491 reviews53 followers
July 10, 2016
UPDATE:
When I first wrote this review, I gave it two stars, but I have upped it to three. The book was great when Rich Roll stopped telling his autobiographical story and focused on racing. In the last 50 pages, Roll writes about his participation in Epic 5. He and Jason Lester (a disabled athlete) completed five iron distance triathlons on five Hawaiian islands. The original idea was to do it in 5 days, but I think they did it in seven. That was good stuff.

ORIGINAL REVIEW:
For me, a large part of my enjoyment of an autobiography comes down to how much I like the person. I didn’t like Rich Roll very much, so I didn’t enjoy this book as much as I hoped. That is just a matter of my personal taste and the kinds of people and stories I want to read about it. It isn’t a reflection of the writing or the book itself.

I was irritated almost from the very beginning. The book begins with a dramatic race. I loved the beginning. It left me excited to read the book, but then, he continues with an overview of his transformation from middle aged, out of shape junk food attack to lean, vegetarian athlete. I didn’t quite buy it. It didn’t seem believable to me, but I can’t really call him out on it, because I know very little about being a vegetarian. However, Roll tells an anecdote, near the beginning about the run that simply can’t be believed. The backstory is that he had been increasing his exercise level a bit, but not running a whole lot. Prepared for only a short jog, one day, he goes on a trail and runs for 24 miles without food or water. He felt great, and the only reason he turned back at all was because he had an important phone call he couldn’t miss. The run was wonderful, and it changed the course of his life.

This story didn’t sit well with me at all. First, I don’t think it’s probable that an untrained person could run 24 miles, without stopping and without food and water. There is a limit to the amount of glycogen in our muscles. When glycogen is depleted, a person will have a very hard time moving forward. That is a physical fact. Training will cause adaptations in the body that improve the body’s efficiency and running economy. With training, a person could run 24 miles without food or water. An untrained person probably couldn’t do it at all, but certainly wouldn’t feel great doing it. If he would have said 20 miles, I would have been skeptical, but would have thought it was possible—maybe even 21 miles, but 24 miles is beyond the physical capabilities of an untrained body. Second, if an untrained person did run 24 miles at a pretty good clip (which is what he claims), even with proper nutrition, the next day that person would be very sore. Roll would have been so sore, that it would have been impossible to forget. Does it matter if he ran 10, 15, 20 or 24 miles? I think it does. It set the tone for the rest of the story. How much honesty could I really expect?

With that beginning, I did not have high expectations, but my fears of a dishonest representation didn’t end up being what I didn’t like for the next 75 pages. He went on to tell the story of his decline into alcoholism. I felt like it was honest, but I just didn’t like him. It is a story of a man with absolutely everything imaginable. He had a loving family with lots of money. He went to the best schools. (no scholarship-cash from Mom and Dad paid for a Stanford education) He was highly intelligent. He had talent and the God given disposition to seek excellence in his sport. Instead of living the good life and taking his talent to the Olympics, he made choices that would have landed any person of color in jail for the rest of his life. (For ex., He got 2 DUI, actually hitting a woman, but didn't receive one minute of jail time) He completely squandered his white privilege. What it comes down to is that I have no patience for rich people manufacturing a chaotic life for no reason. He cleans up his act, but, by then, I’m was at 35% and didn’t like him very much.

At that point in the the book, Roll tells of his entry into the world of endurance athletics. He doesn’t begin like most people, running a 5K, then 10K or even jumping into a half marathon. He, immediately, signed up for a marathon that he is unable to complete it due to lack of fitness and DNFs. He didn't try to figure out what went wrong. He just signed up for another marathon and DNFd, again. Instead of doing what would seem reasonable to anyone like maybe buying a book on training and conquering the marathon distance, he decides that in a mere 6 months he is going to train for one of the most elite ultra races in the world. It involves running not one but the equivalent distance of two marathons after days of swimming and biking. It is an invitational, so he calls the race director, and she just agrees to let him participate with absolutely no experience and two DNFs on the only two running races he'd ever attempted. He then, of course, hires one of the best trainers in the country.

People train for years to enter elite races. What he did was essentially the same as donating your way into Boston. It’s not criminal, but it is shady. That kind of entry doesn’t offer respect to people who worked years for the privilege of competing. His actions here describe who he is—privileged with expectations that the world bend to his whims and desires. I will most definitely finish this book, but it is going to have to go on the back burner for a while.

Profile Image for Martin Rowe.
Author 28 books65 followers
September 27, 2013
I hedged on whether to buy and read this book, having read some of the negative reviews of the book on Amazon. Perhaps I was overly influenced by them, but I found myself as irritated as the reviewers by Roll's narcissism. He mightily tries to show how completely he screwed up his life in a descent into alcoholism and rehab, and yet one can't help but notice that he has a deep, selfless support structure that helps him pick himself up, stays with him during the tough times, and then accompanies him on his races. Roll frequently expresses his gratitude and admits he could be an asshole at times; he acknowledges his addictive tendencies; and yet unlike Scott Jurek in his much more self-aware autobiography EAT AND RUN, Roll rarely stops but moves on to more success. Roll's achievements, especially that of completing five Ironmen runs in under seven days—are impressive. But I would have liked to hear more about his remarkable partner in that race, Jason Lester, who was unable to use his right arm, and whose challenges were that much greater. Roll's commitment and passion for his vegan diet are admirable, and his single-mindedness worth paying attention to. It obviously takes a Type-A personality to do these kinds of runs. But Roll's wish to become superathletic seems less a comment on "rejecting middle age" as an extension of an addictive personality—a facet that he doesn't explore. If anything, the book is premature: more races and more time might give Roll a deeper perspective on the arc of his whole life rather than the six years or so he's been competing. Wish it had been better.
Profile Image for Pax Ahimsa Gethen.
33 reviews5 followers
May 26, 2012
Inspiring story. As a vegan and a (very amateur) runner myself, I enjoy reading accounts from vegan athletes. It is important to note though, that Rich Roll didn't simply go from couch potato to completing five Ironman-length triathlons in a week's time on "plant power" alone. He has a will of iron, and significant athletic experience from childhood, as he meticulously documents. He also managed to graduate from Cornell law school and get a job in a high-profile law firm while not only eating the standard American junk food diet, but also suffering from the increasingly debilitating effects of alcoholism.

I did appreciate the emphasis on eating unprocessed foods, though some of the concoctions he advocates may sound off-putting to those not keen on the idea of "drinking a salad for breakfast". Also, having just read The Starch Solution by Dr. John A. McDougall (whose web site is in the reference section of Rich Roll's book), I must quibble with his continued caution against eating "starchy, nutrient-poor foods". Many of the foods Rich describes eating, including lentils, quinoa, yams, beans, and brown rice, are both starchy and nutrient-rich.
Profile Image for Jenn Gruden.
65 reviews1 follower
September 4, 2012
I was not really expecting to enjoy this book a whole lot because it came off as somewhat self-promotional (he and his wife sell vegan supplements) and also the subtitle kind of grated on my nerves, even though that's a publishing decision. And, in fact, there were whole sections of this book that got on my nerves because it sounded a bit like listening to a dry drunk. That said, the actual story of Roll's remarkable achievements in completing two Ultraman events and the EPIC5 friend-designed series of triathlons was really interesting and...I hate to say it...even a little inspirational, although a lot of his success seems to be something like "well my body was made for this and I ignore pain and my trainer said do this and I did and it worked."

Not worth buying but worth checking out if you're suddenly fascinated with people who run/swim/bike long distances.
Profile Image for Jessica.
1,152 reviews16 followers
June 2, 2017
I was hoping for inspiration but I gave up on this book after 50 pages or so. Rich Roll talked as if overcoming his addictions and changing his lifestyle were huge but I felt like he just shifted his addiction from alcohol to exercise. Which is obviously a positive change but I feel like his personality leant towards becoming obsessively athletic. And he acted like there was nothing special about him but I'm sorry, being able to go out and run 24 miles without any prior training is not normal. He is definitely biologically at an advantage.
380 reviews7 followers
September 28, 2017
Kind of a Rich Roll loves himself monologue. okay story but overwhelmed by the braggadocio. I think there was a lesson mention about the importance of family but it seems like everything he talked about his family was either not present or just there to sit around and support him on these 'epic' adventures
Profile Image for Patrick Funston.
224 reviews3 followers
March 25, 2013
"Finding Ultra" is a good mini-memoir. It's less a book about becoming an elite athlete than a journey through one man's life and its roller coaster. It is some of the most interesting reading about alcoholism I have read.

Roll obviously gets his author-inspiration from Scott Jurek and his book "Eat and Run" even borrowing Jurek's beginning, a "crash" moment in the middle of the larger story of an ultra-runner's life. For Jurek it was during the Badwater Ultramarathon, for Roll it was during the Ultraman competition. Though he gets his inspiration from Jurek, his writing isn't as precise and tends to be more of a chore to read.

As one in recovery, Roll talks a lot about the spirituality of running and how spirituality is a necessary component of recovery. His message may find a lot of interest from the "spiritual, but not religious" crowd as his says things like, "I prayed to God. Not any God I've heard discussed before, but MY God." He also dabbles in the new-age mysticism of almost-Hinduism.

Finally, the main reason I only gave this book two stars is because the whole second half of the book (once he's become sober and started training for his life as an ultra athlete) feels like one long commercial for his line of nutritional products. It seems like at least once every other page, he's mentioning one of his products and how the reader can buy it. It's really annoying and feels like it was the point of the book.
Profile Image for David Rubenstein.
822 reviews2,663 followers
April 24, 2013
So what do you do when you suddenly discover that you are middle-age, overweight, and out of shape--huffing and puffing when you climb a flight of stairs? If you are Rich Roll, then you go on a nutrition regimen, start training, and immediately register for a marathon race! Soon after that, he trains for an iron-man race, which consists of a 2.4-mile swim in open water, a 112-mile bike race, followed by a 26.2 mile marathon!

But Rich Roll doesn't stop there. He trains for the Epic-5 challenge. This is not a race, exactly, but an incredible challenge. It consists of finishing five iron-man races on five consecutive days, on five different islands in Hawaii! He finds that it is a challenge to his will power, his stamina, and even logistics. Roll, fortunately, had a lot of support from his family--his wife was very supportive. But it disturbed me that he ignores his kids for long spans of time while he is training. While I am not a runner or an exercise fanatic, I found this story to be fascinating. Roll's transformation from a typical middle-aged guy to a vegan, elite athlete is inspiring.
Profile Image for Andy.
Author 2 books71 followers
June 8, 2012
I requested an advance reading copy of this book, since I am (1) middle-aged, (2) a runner and (3) know I should eat better.

There's a lot to like about this book, but I think it tries too hard to do too much. Part battle-against-alcohol memoir, part athletic training memoir, part vegan diet advice, Finding Ultra simply shoots for too wide an audience. Roll's accomplishments are impressive, but come on, he was already a near-Olympic class athlete before he ditched alcohol and went vegan. His lengthy (60+ pages) account of the EPIC5 (five Ironman triathlons in five days on five Hawaiian islands) is impressive, but probably deserves its own book. The best part of the book, for me, was Roll's conversion to the vegan diet and his recommendations for readers looking for more information.
Profile Image for Sharon.
1,380 reviews35 followers
June 20, 2016
I am happy for the author that he overcame his addiction to alcohol and turned his life around with racing and a plant based diet. However, my take home message is that these types of ultra-events are no more than exercises in narcissism. Who has that kind of time and money? As well, I felt that the book was no more than an ad for his line of nutrition products and supplements.
Profile Image for Lukas Vermeer.
314 reviews73 followers
February 6, 2021
This is not one book. It’s not even four books in the same genre. I enjoyed the memoir, slogged through the race logs, cringed at the self help section, and skimmed the recipes at the end. Maybe this is some sort of metaphor for multi sports and endurance racing, and I should be proud I finished.
Profile Image for Férfi könyvvel a kezében.
66 reviews12 followers
December 26, 2021
Megfordított életút, nagy sporteredmények, új életmód, minden klasszikus alapkövetelménye ki van pipálva itt egy sikeres sportkönyvnek. És hogy miért ez a cinikus hangnem? Szeretném szeretni ezt a könyvet a tematika és a bemutatott sport-fejlődéstörténet miatt, de mégse megy.

Lapról lapra egy borzasztóan ellenszenves ember képe alakult ki bennem, akiben semmi alázat nincs a sport felé - legyen szó a gimnáziumi évek uszó karrierjéről, vagy akár a későbbi ultráról - ugyanakkor soha nem mulasztja el megemlíteni, hogy milyen fontos emberek veszik körül, mennyire nagy dealeket kötött jogászként, mennyire hatalmas sportoló ő (utóbbit egyébként a könyv első felében egy "hát nem is értem, hogy történt, én mindig csak buliztam és ittam, de véletlenül sikerült országos csúcsot úsznom" stílusban)

Azt hiszem azonban, ami végérvényesen megpecsételte a véleményem erről a könyvről, az a vegánság kapcsán tett kijelentések. Rich azt mondja, nem szereti magát vegánnak nevezni a kifejezés korunk kettős megítélése miatt (fair enough), ezért inkább a saját brand-elnevezését szajkózza minden 2. oldalon -ami egyébként egy sima vegán étrend-, utalgatva a saját és érdekkörébe tartozó emberek megrendelhető termékeire. Blöe.

És akkor hadd ne kezdjek bele abba, hogy Rich könyvének egyik legfőbb megállapítása, hogy a növény alapú étrend mindent helyre tesz: kigyógyít drogfogyasztásból, alkoholizmusból, egy kis erőbedobással ultrasportolóvá tesz, sőt egyenesen gyógyítja a rákot is! Még szerencse, hogy pont van egy saját étrendje, amit akciósan megvehetünk a honlapján.....

Tagadhatatlanok a sporteredmények, amiket elért, és tényleg megfordította az életét, egy nagyon sötét veremből húzta ki magát Rich, azonban a következtetések amikre jutott az útja során, vagy legalábbis amiket a könyvében hangoztat, számomra elveszik ennek a fényét.
Profile Image for Andrea Avalon.
31 reviews13 followers
May 9, 2013
It was definitely five stars of inspiration. I loved the detailed descriptions of his training and nutrition, his gear, and especially his in the moment experience of being in the ultra races, where we get to see inside the mind of self-discipline and endurance. I ate up this book in nearly one sitting.

I give it four stars overall though because the final leg of this story has a best supporting actor and the other part of the story I ached for was missing. The greatest ultra challenge that Rich accomplishes, the EPIC5, he does with one of his closest friends and ultra partners, Jason Lester. And though Jason is mentioned every few moments while Rich is on the trail with him, the comments are no deeper than "Jason says come on man we're almost there," or, "I look over and see Jason's face and I know he feels the same way." He never once comments on Jason's training regimen, nutrition, or what any of Jason’s internal experiences were during their EPIC5 together.

That said, I fell in love with Jason anyway and I would highly recommend this book to anyone. The overall story of dedication, endurance, self-mastery, and becoming one's true self, was deeply inspiring.

At the end of the book, he includes an appendix describing his nutritional approach. After reading the moment by moment descriptions of his extreme exhaustion during ironman and ultra challenges I was shocked by how quickly he experienced a recharge after eating his plantpower meals. I am huge fan of the paleo approach to eating but I was really blown away by how nourishing plants alone can be. Eating only plants and supplementing with the smallest amount of vegan supplement powders, Rich has built a body of solid muscle and awe-inspiring endurance.

I am definitely forever changed from having read this book.
Profile Image for Lorra.
200 reviews13 followers
October 8, 2014
Really enjoyed this - couldn't put it down, really. I see some other people commenting on the lack of HOW he did it via nutrition, and I never even noticed, I guess because I already know to some extent since I've been eating a high raw vegan diet for so long. The thing is that you can't really explain other than that...you have to DO it to really understand the difference.
I did notice promotional stuff for products him and his wife sell, but it was quite minimal and hell, it's his product so can you blame him? I didn't find it annoying, besides you have a lot of things to choose from, he's just giving an option IF you want it. Fair enough? Better than lots of other garbage out there. It IS about diet and nutrition and it's basically about eating like 99% whole foods from plants.

Just mentioning these things as other people brought them up, but I found the story riveting and inspiring. I love to see how people RADICALLY change their lives, especially LATER in life, when most people think it's too late, there's no point, etc - that is BULLSHIT. Start now, I don't care how old you are, it's never too late to get healthier.
Profile Image for Anita Radeva.
192 reviews23 followers
October 22, 2021
Винаги съм мислила, че книгите, които избираме да четем не случайно се появяват точно в дадения момент. И ето, че точно така попаднах и на тази книга, личната история на спортистът Рич Рол, която веднага ми припомни, че животът е борба. И колкото и да се стараем да подредим всичко и да търсим спокойствието, борбата продължава. Тази история ни дава шанс да размислим, че върпреки всички трудности, ние трябва да продължим да се борим и да търсим неща, които ни дават смисъл и ни зареждат. Мисълта, която най-силно ме плени беше следната: "Предаването е красив акт, при който доброволно, охотно, с лекота падате само за да откриете, че сте били поети от една невъобразима прегръдка. То означава да се пуснете, независимо дали вярвате, че прегръдката ще се случи. То е доверие на стотна степен - не да се вкопчвате в своята представа за резултата, а да се осланяте ��а вярата, че дори липсата на резултат ще бъде перфектно решение."
Profile Image for JC.
177 reviews1 follower
September 22, 2022

This one took ages for me to warm up. The narrator for the audiobook nearly bored me to tears. Usually that doesnt bother me.It was yet another medias res start of an approaching middle age guy needing to change his life. Except he was a decent swimmer when his was younger but then alcohol.

I am glad I finished it because when he did get the to the running it was interesting. I could've done with less of the vegan content at the very end but I respect it's their perpective. The back half of the book was definitely stronger about the attempt to do 5 ultramans in 5 days in Hawaii.

I was glad I did eventually finish it.

Would I recommend? - Meh. Only if the blurb interests you enough.
Would I reread? - No
Profile Image for Christine.
37 reviews3 followers
April 4, 2020
Excellent read! While I have always been a fan of Rich Roll due to his podcast, I feel like I have a better picture of who he is as person through this telling of his own journey as it continues to evolve. It's rich with wisdom while also challenging the reader to charter his/her own course. Even if you're not a runner or ultra triathlon competitor, you will find this book a treat in so many ways.
Profile Image for Jennifer.
1,027 reviews26 followers
September 27, 2017
Felt like a sales pitch for veganism -- which it was. I looked on Rich Roll's website, and it's all about that animal-free life.

Liked the memoir part, but at times it got deep into "poor white boy who fails up" territory. And that's never a way to endear yourself to a reader. Aww, boohoo, you got waitlisted and then accepted to Cornell Law?! Come. On.
23 reviews1 follower
Read
November 27, 2023
Loved this book - a lot of good anecdotes and things to remember. One of my favorite of the year. Took time listening to it / started his podcast along the way. What a guy & much less intense than David Goggins (although he’s great too)
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