$24.25 with 31 percent savings
List Price: $35.00

The List Price is the suggested retail price of a new product as provided by a manufacturer, supplier, or seller. Except for books, Amazon will display a List Price if the product was purchased by customers on Amazon or offered by other retailers at or above the List Price in at least the past 90 days. List prices may not necessarily reflect the product's prevailing market price.
Learn more
$3.99 delivery May 30 - June 11. Details
Only 20 left in stock - order soon.
$$24.25 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$24.25
Subtotal
Initial payment breakdown
Shipping cost, delivery date, and order total (including tax) shown at checkout.
Ships from
Prime Deals, USA
Ships from
Prime Deals, USA
Returns
Eligible for Return, Refund or Replacement within 30 days of receipt
Eligible for Return, Refund or Replacement within 30 days of receipt
This item can be returned in its original condition for a full refund or replacement within 30 days of receipt. You may receive a partial or no refund on used, damaged or materially different returns.
Returns
Eligible for Return, Refund or Replacement within 30 days of receipt
This item can be returned in its original condition for a full refund or replacement within 30 days of receipt. You may receive a partial or no refund on used, damaged or materially different returns.
Payment
Secure transaction
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Payment
Secure transaction
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera - scan the code below and download the Kindle app.

QR code to download the Kindle App

Something went wrong. Please try your request again later.

The Behavioral Investor Hardcover – October 16, 2018

4.4 4.4 out of 5 stars 850 ratings

{"desktop_buybox_group_1":[{"displayPrice":"$24.25","priceAmount":24.25,"currencySymbol":"$","integerValue":"24","decimalSeparator":".","fractionalValue":"25","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"nnkRL6emjQf0c9BF0ItAABdfEAvSYrKEJJWicJP48dK1kSEJPKkwucCtZ8BL57qSCnb8LX7xgve3B%2FncLltUQr12U1FlE7Qt%2FR7NvuliTxTbagKMkMHrMH6GvZj5qjWBkG6xF5Itc3sjLM5zqgUVaiucPrHcPg3E97OwyJoYYq6Obk4d5P%2BSeQ%3D%3D","locale":"en-US","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}]}

Purchase options and add-ons

From the New York Times bestselling author of the book named the best investment book of 2017 comes The Behavioral Investor, an applied look at how psychology ought to inform the art and science of investment management.

In
The Behavioral Investor, psychologist and asset manager Dr. Daniel Crosby examines the sociological, neurological and psychological factors that influence our investment decisions and sets forth practical solutions for improving both returns and behavior. Readers will be treated to the most comprehensive examination of investor behavior to date and will leave with concrete solutions for refining decision-making processes, increasing self-awareness and constraining the fatal flaws to which most investors are prone.

The Behavioral Investor takes a sweeping tour of human nature before arriving at the specifics of portfolio construction, rooted in the belief that it is only as we come to a deep understanding of “why” that we are left with any clue as to “how” we ought to invest. The book is comprised of three parts, which are as follows:

-
Part One – An explication of the sociological, neurological and physiological impediments to sound investment decision-making. Readers will leave with an improved understanding of how externalities impact choices in nearly imperceptible ways and begin to understand the impact of these pressures on investment selection.

-
Part Two – Coverage of the four primary psychological tendencies that impact investment behavior. Although human behavior is undoubtedly complex, in an investment context our choices are largely driven by one of the four factors discussed herein. Readers will emerge with an improved understanding of their own behavior, increased humility and a lens through which to vet decisions of all types.

-
Part Three – Illuminates the “so what” of Parts One and Two and provides a framework for managing wealth in a manner consistent with the realities of our contextual and behavioral shortcomings. Readers will leave with a deeper understanding of the psychological underpinnings of popular investment approaches such as value and momentum and appreciate why all types of successful investing have psychology at their core.

Wealth, truly considered, has at least as much to do with psychological as financial wellbeing.
The Behavioral Investor aims to enrich readers in the most holistic sense of the word, leaving them with tools for compounding both wealth and knowledge.

Read more Read less

Amazon First Reads | Editors' picks at exclusive prices

Frequently bought together

$24.25
Get it May 30 - Jun 11
Only 20 left in stock - order soon.
Ships from and sold by Prime Deals, USA.
+
$25.44
Get it as soon as Friday, May 24
Only 4 left in stock (more on the way).
Ships from and sold by Amazon.com.
+
$7.99
Get it as soon as Friday, May 24
In Stock
Ships from and sold by Amazon.com.
Total price:
To see our price, add these items to your cart.
Details
Added to Cart
Some of these items ship sooner than the others.
Choose items to buy together.

Editorial Reviews

Review

“'The Behavioral Investor' is Daniel Crosby's brilliant new book which looks at how professional investors can improve and enhance their performance by better understanding the way their brains influence their behaviours and affects their investment practice.” ―Steven Goldstein, Senior Managing Director, Alpha R Cubed

“...a useful summary of an increasingly important field of investing. Our brains have not evolved fast enough to make us expert in many investment decisions, and being aware of these short-comings may help us, not to knock it out of the park as investors, but to avoid various more obvious mistakes that can often hurt our wealth.”
―Simon Moore, Chief Investment Officer at Moola and contributor to Forbes

“Crosby’s book is eminently readable, with ample stories and studies...the book offers the reader valuable lessons in creating a portfolio that can, at least in part, circumvent the most pervasive behavioral pitfalls.”
―Brenda Jubin, Reading the Markets blog

“...Crosby is a master of his craft, a great storyteller as well as an academic, who can explain sometimes difficult concepts in simple terms and support his arguments with thought-provoking and entertaining commentary.”
―Richard Gill, CFA and contributor to Master Investor

“Rather arrogantly, I thought I knew everything there was to know about behavioural finance. After reading 'The Behavioural Investor' I realise I was wrong (ironically arrogance is one of the cognitive flaws that Dr Crosby writes about in his excellent book!).”
―Robert Carver, author 'Smart Portfolios' and visiting lecturer at Queen Mary, University of London

“For fans of behavioral finance Crosby's book is a must to add to your collection. For neophytes it's a great introduction.”
―Larry Swedroe, Author and Director of Research , The BAM Alliance

About the Author

Dr. Daniel Crosby is a psychologist and behavioral finance expert who helps organizations understand the intersection of mind and markets. Dr. Crosby’s first book, Personal Benchmark: Integrating Behavioral Finance and Investment Management, was a New York Times bestseller. His second book, The Laws of Wealth, was named the best investment book of 2017 by the Axiom Business Book Awards and has been translated into 12 languages. His third book, The Behavioral Investor, was Axiom’s best investment book of 2019 and is a comprehensive look at the neurology, physiology and psychology of sound financial decision-making. When he’s not decoding market psychology, Daniel is a husband and father of 3, a fanatical follower of the St. Louis Cardinals, an explorer of the American South, and an amateur hot sauce chef.

Product details

  • Publisher ‏ : ‎ Harriman House; 1st edition (October 16, 2018)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 280 pages
  • ISBN-10 ‏ : ‎ 0857196863
  • ISBN-13 ‏ : ‎ 978-0857196866
  • Item Weight ‏ : ‎ 1.2 pounds
  • Dimensions ‏ : ‎ 5.8 x 0.85 x 8.75 inches
  • Customer Reviews:
    4.4 4.4 out of 5 stars 850 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
Daniel Crosby
Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Educated at Brigham Young and Emory Universities, Dr. Daniel Crosby is a psychologist, behavioral finance expert and asset manager who applies his study of market psychology to everything from financial product design to security selection. He is co-author of the New York Times bestseller Personal Benchmark: Integrating Behavioral Finance and Investment Management and founder of Nocturne Capital. He is at the forefront of behavioralising finance. His ideas have appeared in the Huffington Post and Risk Management Magazine, as well as his monthly columns for WealthManagement.com and Investment News.

Daniel was named one of the "12 Thinkers to Watch" by Monster.com, a "Financial Blogger You Should Be Reading" by AARP and in the "Top 40 Under 40" by Investment News. When he is not consulting around market psychology, Daniel enjoys independent films, fanatically following St. Louis Cardinals baseball, and spending time with his wife and three children.

Customer reviews

4.4 out of 5 stars
4.4 out of 5
850 global ratings
That’s weird
4 Stars
That’s weird
My book was bound upside down and backwards
Thank you for your feedback
Sorry, there was an error
Sorry we couldn't load the review

Top reviews from the United States

Reviewed in the United States on September 24, 2023
I have read many investment books and I really enjoyed this read. It's a great mix of academic and fun while keeping the reader engaged. I have a deep connection to behavioral finance and the useful understanding of applying this to your own investment plan. I would happily recommend this book to anyone who wants to step up their knowledge and skills for a deeper understanding of how investing works.
One person found this helpful
Report
Reviewed in the United States on October 3, 2019
If you’re the slightest bit curious about Behavioral Finance…this book is an excellent source of nutrition to feed your brain. I have tremendous respect and admiration for an author who can dissect and deconstruct a complex topic into manageable and meaningful sections. Dr. Crosby begins this in the book’s Preface and continues it all the way through the last page of the Epilogue.

Full disclosure: I read several reviews and found these phrases to be the one’s I echo:
“The first half gives a background and the second half applies the learnings in real life.”
“He breaks down the essentials in a clear, easy to understand framework and avoids the pomp and ego that often accompany books written by academics with advanced degrees.”
“The author is well read in both academic literature and more practical investing books. Despite the author’s learnedness the language is very readable and clear as Crosby’s writing comes with a humorous and personal touch.”

The book is fantastic. It’s entertaining and very well done. Truth be told…I will not lend mine out but I have bought copies for friends, colleagues and clients.
Reviewed in the United States on December 31, 2018
This is a book with great ambitions. In the first sentence Daniel Crosby says that the aim for The Behavioral Investor is to be the most comprehensive guide to the psychology of asset management ever written. Dr. Crosby, a psychologist by training, is the Chief Behavioral Officer at Brinker Capital and a leading blogger and podcaster on the subject of behavioral finance – this is his forth book on different topics in this discipline.

Some fifteen years ago I fell in love with behavioral finance as it so obviously described aspects of investing and financial markets that traditional finance and economics didn’t. Over time the interest has however started to wane since the academics in the area devoted their energy towards adding yet another insult towards the previously dominant efficient market hypothesis creating an ever growing list of interesting and quirky behavioral biases but no real practical applications for investors. According to the author “[…] all this ends today, as we will take [these biases] and speak to the particulars of what they mean in the context of making money.” I would argue that the aim of being the most comprehensive guide is reasonably well met for a book of “only” about 250 pages. With regards to fulfilling my wish of an applied behavioral finance investment method The Behavioral Investor unfortunately only gives fairly broad guidelines.

The author is well read in both academic literature and more practical investing books. Despite the author’s learnedness the language is very readable and clear as Crosby’s writing comes with a humorous and personal touch. This is a finance book without most of the technical finance jargon – although at times it instead contains some psychology terminology. Nevertheless, it’s undoubtedly a very readable book.

The book is structured in four parts with the first outlining the sociological, neurological and physiological foundations to the biases investors exhibit. Then the author summarizes the many documented psychotically based follies of investors into four primary tendencies regarding ego, conservatism, attention and emotion. Part three tries to list practical measures to overcome the previously described problems and finally the book ends with the author’s “third way” of investing (as opposed to passive investing and active investing) called rules-based behavioral investing (RBI). Hence, the first half gives a background and the second half tries to apply the learnings in real life. Throughout The Behavioral Investor Crosby discusses most of all the psychological experiments and subsequent findings that a frequent reader of behavioral finance literature will ever have heard of but without it ever getting tedious.

RBI is as the name suggests rules based with a high base allocation to equities implemented through a combination of value and momentum quant based equity portfolios and with an overlay of valuation (Tobin’s Q, CAPE etc.) and momentum (200-day or 10 month moving averages etc.) based rules for when to very occasionally lower the allocation of equities. The focus is to find a rational and evidence based methodology where the room for behavioral biases is kept to a minimum. Although this is only one of several good ways to manage money I personally think this is a great setup, but regrettably Cosby only gives a very fleeting description of what his RBI actually looks like. Further, the Achilles heal of the rational quantitative strategy is that it needs permanent money or else it will suffer redemptions at the exact wrong moment from its less than rational human investors.

If this is one of the first books you read on behavioral finance you are to be congratulated as it will surely be mind-blowing. If you have followed the area during its development, The Behavioral Investor is a very good inventory of current knowledge but it adds relatively little new. And perhaps it’s a good thing that a best selling book cannot deliver a detailed best practice behavioral finance investing method as it is then up to me to develop it myself.

This is a review by investingbythebooks.com
17 people found this helpful
Report
Reviewed in the United States on August 27, 2019
No one likes to hear or wants to hear that they are flawed. It's uncomfortable and stabs at our ego, but it's necessary to learn about becuase its a universal truth that we are wired to make investment decisions that are not in our best interest. Crosby does a fine job of introducing these biases through a nice blend of data-driven research and entertaining analogies. Becoming a more effective bheavioral investor is about developing a rules-based process that will helps free the investor from as many biases as possible. Through his research and through the research of many pioneers in psychology, behaviorial economics and finance, Crosby wonderfully invites the reader to learn more about what it means to make better decisions as a long-term investor. Behaviorial economics and behavioral finance research is just getting started though so I view the Behaviorial Investor as the relative beginning of the story of what it means to be a disciplines and successful behavioral investor. I'd highly recommend this book to both professional and amateur investors.

Top reviews from other countries

Translate all reviews to English
Ajani
5.0 out of 5 stars An Amazing Read
Reviewed in Canada on August 2, 2022
The thoroughness, thoughtfulness, and research that has gone into this book is amazing.

I have been investing for 8 years, and I am now equipped with new, humbling knowledge that will undoubtedly inform my approaches to investing and my understanding of money.
G S
5.0 out of 5 stars Very well written book
Reviewed in India on December 31, 2023
A very well written piece of work to help know your emotions better while investing and the constraints and the limitations of human element while investing.
MAYE
5.0 out of 5 stars Bueno.
Reviewed in Mexico on July 27, 2020
Libro para avanzados en el tema. Buena presentación
One person found this helpful
Report
PD
1.0 out of 5 stars Didn't read
Reviewed in Spain on September 19, 2020
Credit Man
5.0 out of 5 stars Very good explanation of “Behavioural” aspects of investing
Reviewed in the United Kingdom on October 22, 2019
“Behavioural” investing has become much talked about over the past 5 years or so.

Traditionally good investment has been based on:

(1) sensible asset allocation; diversity

(2) use of Fundamental Analysis to identify what stocks to buy

(3) use of Technical Analysis to identify when to buy and sell.

To this we can add the need for the investor to understand his own mind and emotions when administering a portfolio. The best scientific skills can be swept away if you sell in panic when prices fall.

This book explains why the average intelligent person can be unsuited to coping with financial markets; and then explores how you can compensate for this. Put over simply: identify your rules and keep to them.

Well worth reading; if then you use the learning.
3 people found this helpful
Report