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Make It the Same: Poetry in the Age of Global Media

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The world is full of copies. This proliferation includes not just the copying that occurs online and the replication enabled by globalization but the works of avant-garde writers challenging cultural and political authority. In Make It the Same , Jacob Edmond examines the turn toward repetition in poetry, using the explosion of copying to offer a deeply inventive account of modern and contemporary literature.

Make It the Same explores how poetry―an art form associated with the singular, inimitable utterance―is increasingly made from other texts through sampling, appropriation, translation, remediation, performance, and other forms of repetition. Edmond tracks the rise of copy poetry across media from the tape recorder to the computer and through various cultures and languages, reading across aesthetic, linguistic, geopolitical, and technological divides. He illuminates the common form that unites a diverse range of writers from dub poets in the Caribbean to digital parodists in China, samizdat wordsmiths in Russia to Twitter-trolling provocateurs in the United States, analyzing the works of such writers as Kamau Brathwaite, Dmitri Prigov, Yang Lian, John Cayley, Caroline Bergvall, M. NourbeSe Philip, Kenneth Goldsmith, Vanessa Place, Christian Bök, Yi Sha, Hsia Yü, and Tan Lin. Edmond develops an alternative account of modernist and contemporary literature as defined not by innovation―as in Ezra Pound’s oft-repeated slogan “make it new”―but by a system of continuous copying. Make It the Same transforms global literary history, showing how the old hierarchies of original and derivative, center and periphery are overturned when we recognize copying as the engine of literary change.

360 pages, Hardcover

Published July 30, 2019

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Jacob Edmond

11 books4 followers

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Displaying 1 - 5 of 5 reviews
Profile Image for Sophie.
667 reviews
June 24, 2019
Repetition has always played a role in culture, from the reiterated words that constitute language to the intricate rhythms of dance, music, and poetry. But never before have these repetitions been so overts and pervasive. If copying has become the dominant mode of cultural production, it is equally the condition of its distribution and consumption.

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Profile Image for Chrystopher’s Archive.
530 reviews37 followers
June 5, 2020
While definitely not for the casual reader, this book is still really interesting and presents some really meaty ideas. I enjoyed the interweaving of the history of not only poetry, but music and cultural movements into the intellectual discussion.
Profile Image for Rach .
338 reviews95 followers
September 2, 2020
Great book. it was really fun to read and Edmond brings up a lot of ideas that I never thought about, and being a poet, that is always exciting.

Love how Edmond discusses other culturally appropriate things that play into poetry like music, pop-culture, etc.

Thank you NetGalley and the publisher for this free copy in exchange for my honest review.
Profile Image for Michelle Kidwell.
Author 32 books83 followers
October 19, 2019



Make It the Same
Poetry in the Age of Global Media

by Jacob Edmond


Columbia University Press

Nonfiction (Adult) , Poetry

Pub Date 30 Jul 2019


I am reviewing a copy of Make it the Same through Columbia University Press and Netgalley:


In this book we are reminded that repetition has played a role in culture. We are reminded too that having several versions of the same piece is by no means a new concept but with new media and globalization new awareness comes to these iterations.


Make It the Same not only uncovers fundamental changes in both the production and distribution of literature, but it also argues the fact that these changes make it necessary for us to learn to study world literature in a way.


We learn how things like the tape recorder allowed for recorded lectures, and recorded ideas, and transcriptions eased the way into other forms of media, such as the internet, and other forms of global media, which allowed us greater access to world literature.



I give Make it the Same Five out of five stars!


Happy Reading!
Profile Image for Joseph Spuckler.
1,510 reviews33 followers
October 8, 2020
I have to admit that this is above my level. Poetics is something that does give me troubles. The book is well written and organized. Excellent documentation is also provided. The detail and depth of the book are geared for someone with an advanced English degree or someone with a media degree.
Displaying 1 - 5 of 5 reviews

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