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Woke, Inc.: Inside Corporate America's Social Justice Scam Hardcover – August 17, 2021

by Vivek Ramaswamy (Author)

4.7 3,948 ratings

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In this New York Times bestseller, a young and successful entrepreneur makes the case that politics has no place in business, and sets out a new vision for the future of American capitalism.

There’s a new invisible force at work in our economic and cultural lives. It affects every advertisement we see and every product we buy, from our morning coffee to a new pair of shoes. “Stakeholder capitalism” makes rosy promises of a better, more diverse, environmentally-friendly world, but in reality this ideology championed by America’s business and political leaders robs us of our money, our voice, and our identity.

Vivek Ramaswamy is a traitor to his class. He’s founded multibillion-dollar enterprises, led a biotech company as CEO, he became a hedge fund partner in his 20s, trained as a scientist at Harvard and a lawyer at Yale, and grew up the child of immigrants in a small town in Ohio. Now he takes us behind the scenes into corporate boardrooms and five-star conferences, into Ivy League classrooms and secretive nonprofits, to reveal the defining scam of our century.

The modern woke-industrial complex divides us as a people. By mixing morality with consumerism, America’s elites prey on our innermost insecurities about who we really are. They sell us cheap social causes and skin-deep identities to satisfy our hunger for a cause and our search for meaning, at a moment when we as Americans lack both.

This book not only rips back the curtain on the new corporatist agenda, it offers a better way forward. America’s elites may want to sort us into demographic boxes, but we don’t have to stay there. Woke, Inc. begins as a critique of stakeholder capitalism and ends with an exploration of what it means to be an American today—a journey that begins with cynicism and ends with hope.

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Popular Highlights in this book

What are popular highlights?

When companies use their market power to make moral rules, they effectively prevent those other citizens from having the same say in our democracy.
Highlighted by 1,030 Kindle readers
A good barometer for the health of any democracy is the percentage of people who are willing to say what they actually believe in public.
Highlighted by 923 Kindle readers
Wokenomics is crony capitalism 2.0, and here’s how it works: big business uses progressive-friendly values to deflect attention from its own monolithic pursuit of profit and power.
Highlighted by 847 Kindle readers

Editorial Reviews

Review

“A provocative critique, wrapped in a gripping personal story that pulls you in from page one. Vivek Ramaswamy is breakthrough brilliant and arrestingly original. Woke, Inc. is essential reading for anyone who cares about America’s democracy, economy, and future.”―Amy Chua, Yale Law professor and author of Battle Hymn of the Tiger Mother and Political Tribes: Group Instinct and the Fate of Nations

“Vivek Ramaswamy provides the single most informative and insightful analysis yet of woke ideology…Woke, Inc. is indispensable for understanding how America's newest and most consequential cultural dogma is fundamentally transforming virtually every sector of our lives.”―Glenn Greenwald, journalist, constitutional lawyer, and author of four New York Times bestselling books

In Woke, Inc., Vivek speaks the truth without fear: woke identity politics is dividing and weakening America at every level. He urges us to lift up all Americans, rather than to pit ourselves against each other. His combination of honesty, intellect, and foresight are exactly what we need to overcome our challenges in the years ahead. ―Ambassador Nikki Haley

“A provocative, compelling, and highly readable look at the uneasy relationship between business and politics. I may not agree with all of Vivek’s answers, but every thinking American needs to come to grips with the questions he poses.”―N. Gregory Mankiw, professor, Department of Economics at Harvard University

"In a world where many fear to say what they think, Vivek courageously attacks the hypocrisy of corporations and their managements...his speaking truth to power will elevate this important discussion and advance our understanding of the heretofore not-to-be-discussed risks of stakeholder capitalism. I strongly recommend you give this book a careful read."―Bill Ackman, Founder and CEO of Pershing Square Capital Management

“Many CEOs bend the knee to the woke because they benefit from it, but Vivek Ramaswamy shows us what true courage requires. Scathing yet inspiring, Woke, Inc. is an important book for our time.”―Ayaan Hirsi Ali, Research Fellow, Hoover Institution and Founder, AHA Foundation

"In this engaging, brilliant book, Vivek Ramaswamy hits the nail on the head: companies go woke because they get richer from division rather than unity. This book is an essential weapon in the battle to reclaim America's soul."―JD Vance, author of Hillbilly Elegy and venture capitalist

“Vivek Ramaswamy…offers a path back toward a more free and prosperous society.”―Arthur C. Brooks, professor, Harvard Kennedy School and Harvard Business School, and New York Times bestselling author

About the Author

Vivek Ramaswamy is a New York Times bestselling author and entrepreneur who has founded multiple successful enterprises. A first-generation American, he is the founder and Executive Chairman of Roivant Sciences, a new type of biopharmaceutical company focused on the application of technology to drug development. He founded Roivant in 2014 and led the largest biotech IPOs of 2015 and 2016, eventually culminating in successful clinical trials in multiple disease areas that led to FDA-approved products.

Mr. Ramaswamy was born and raised in southwest Ohio. He graduated summa cum laude in biology from Harvard in 2007 and began his career as a biotech investor at a prominent hedge fund. Mr. Ramaswamy continued to work as an investor while earning his law degree at Yale, where he was a recipient of the Paul and Daisy Soros Fellowship for New Americans.

Mr. Ramaswamy was featured on the cover of Forbes magazine in 2015 for his work in drug development. In 2020 he emerged as a prominent national commentator on stakeholder capitalism, free speech, and woke culture. He has authored numerous articles and op-eds, which have appeared in the Wall Street Journal, National Review, Newsweek, and Harvard Business Review.

Mr. Ramaswamy serves on the board of directors of the Philanthropy Roundtable and the Foundation for Research on Equal Opportunity.

Product details

Publisher ‏ : ‎ Center Street (August 17, 2021)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 368 pages
ISBN-10 ‏ : ‎ 1546090789
ISBN-13 ‏ : ‎ 978-1546090786
Item Weight ‏ : ‎ 1.3 pounds
Dimensions ‏ : ‎ 6.4 x 1.4 x 9.3 inches

Best Sellers Rank: #85,159 in Books (See Top 100 in Books)
- #78 in Theory of Economics
- #140 in Political Philosophy (Books)
- #422 in Political Leader Biographies

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Pescador

A very important read if you want to understand current political and marketing climate.

Reviewed in the United States on April 10, 2023

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I could not sit this book down and have now read it twice to make sure I did not miss anything. Vivek is a brilliant writer and shares his perspective which is not only novel, but very insightful and perceptive. Before retirement I owned a Juvenile Treatment Facility that had one of the highest successful treatment outcomes in the State of Colorado. When Vivek expanded on his Youth Core for America idea, I was blown away as that parallels one of our successful treatment modes. We set up our facility in a small Rural Mountain Town and wrote a Grant for Work Experience where the residents would do supervised work in the community and actually get paid, and then have to track their financial statement carefully. Most residents came from the inner city where they were able to maintain a sense of isolation and non-interaction with the community, but when they were in treatment at our facility with a work program, we did things like care for the lawns, provide maintenance for older people in the community. Not only did they gets lots of rewarding responses from the residents, but they started to take a real pride in our little community and they would get angry if someone threw trash or disrespected their work and community identity. We had residents returning years later to the community to check up on projects they were involved in due to that pride. So Vivek's brilliant idea of Community Action will pay off in Aces in terms of helping High School Age children come to love this country which has given so many opportunities to so many people. We think that a big part of the reason we had a 94.7% non-repeat offender rate (which was unheard of) was due to the community involvement. Yea, Vivek Ramswamey.

31 people found this helpful

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Mlangefeld62

Woke Inc.

Reviewed in the United States on April 17, 2024

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This is the first book I purchased by Vivek Ramaswamy and I really enjoyed it... So much so that I bought his other 2 books as well. Vivek is witty, funny at times and clearly a top shelf individual. Very interesting read.

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Sab

Very informative! Highly recommend

Reviewed in the United States on February 1, 2024

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I have been trying to read more books to stay informed on topics like politics, and I found this book to be very eye-opening, relatable, and informative. I agreed with everything that was said in the book- it was laid out in a clear, concise manner, and had tons of sources provided. I have been saying this for some time now, but working in corporate America is starting to become miserable- especially if you work for a company that's gone woke. Which, at this point, I think a good portion of them have, so its becoming increasingly difficult to want to work for companies that cant keep politics at the door or dont involve the insanity of the racist hiring practices...oops I mean DEI! So tired of all the virtue signaling.

Politics should definitely stay OUT of the work place, and this book definitely proves that.

3 people found this helpful

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Raymont Harris

Really Good Book!!!

Reviewed in the United States on February 15, 2024

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This is a great book to read. Very informative and entertaining. I really enjoyed this book.

One person found this helpful

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Liz

EVERY AMERICAN SHOULD READ THIS BOOK!!!

Reviewed in the United States on January 2, 2024

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Wow, this is one of the best books I’ve read in a long time. I learned a TON about so many things and have a much better perspective on what it truly means to be an American and why what’s happening in politics is so bad. He shares so many interesting insights (based on his personal experiences) on Wall Street, Silicon Valley, Big Pharma, the FDA, politics, Harvard & Yale and so much more. Vivek is an insanely inspirational human and clearly a fantastic writer as well. I’m kind of sad that I finished the book because I enjoyed it that much!!!

12 people found this helpful

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Sarah Sumner

This book should be THE talking point regarding wokeism

Reviewed in the United States on May 31, 2023

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I highly recommend this book because it explains the goodwill behind "being woke", and it exposes the naivete of people who don't understand that all kinds of dastardly deeds can be hidden under wokeism just as under "Christianity." There is more going on than is apparent at first glance.

Vivek is not a Christian; he's Hindu, and he's from the highest caste, Brahmin, which values knowledge and wisdom above money. The highest caste is not the richest caste. His Hindu way of thinking gives him a very different angle from which to view things, especially since he saw firsthand how capitalism freed people from the Hindu caste system.

The war between conservatives and progressives has an underbelly to it that is about money. This book offers a defense of shareholder capitalism, but also accountability for shareholder capitalism to stay in its lane, so that big business is not allowed to usurp democracy. It's a very thoughtful book that I believe would be eye opening for both Republicans and Democrats to read.

18 people found this helpful

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Doc Boyer

Explaining “Woke”

Reviewed in the United States on November 12, 2021

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I found this book delightfully clear, with good autobiographical insights. The writing is lucid and at times humorous. The author includes many cases of Woke behavior by corporations, and to my mind many examples show that the heads of US corporations need to attend to their work, and not try to act as social commentators. Nonetheless, the process of Woke posturing is clearly explained, and it is discouraging how common it is for companies to cave in to Woke pressure, as if they had been subjected to threats of torture.
I do not agree with everything Ramaswamy writes: for example, I am entirely against required volunteer work by teenagers. It is odd that the author himself recounts how bad similar experience has been for him, and then advocates it as a requirement for everyone! But that is OK, because I would never expect anyone to agree with me all the time: he makes the argument, but doesn't weight the disadvantages, or even think them through clearly.
But otherwise, and on the whole, this is a great book, with lots of clear thinking based on personal experience.

2 people found this helpful

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John

Good product

Reviewed in the United States on March 10, 2024

Verified Purchase

Good experience

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Top reviews from other countries

Amazon Customer

Very Truth About Woke Inc.

Reviewed in Canada on March 21, 2024

Verified Purchase

Author is telling his Experience & Making People Aware Of Reality Of Woke Inc. Control People & Further Divide Family...
This is my personal view. Writer Is Definitely A Gifted Man...

MARIO

Fantastic and very important reading!

Reviewed in Brazil on June 27, 2023

Verified Purchase

Great book! I hope many people read this important book.

CGF

The importance of intellectual brilliance …

Reviewed in Germany on February 5, 2024

Verified Purchase

… no matter which side of the Woke fence you are sitting this book challenges the reader to try and make sense of how society is shaping around us. Not only that … it clearly outlines the different appearances in which diversity can come along in our lives and slices through its pros and cons with an intellectual brilliance that is rarely found in today’s publications on the topic … and the added bonus: there are some very smart ideas or at least suggestions for discussion which might help to reinstate the only things which stands a chance to save this planet, i.e. diversity of thought … all-in-all: a must read …