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Dan S. Kennedy
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How to Make Millions with Your Ideas: An Entrepreneur's Guide Paperback – January 1, 1996

by Dan S. Kennedy (Author)
4.2 4.2 out of 5 stars 212 ratings
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You’ve come up with a brilliant idea for a brand-new product or service you know could make you rich. Or maybe you currently own a business that pays the bills, and your dream is to become fabulously successful and retire a millionaire. But how? How to Make Millions with Your Ideas has all the answers.

This book is packed with the true stories and proven advice of ordinary people who began with just an idea, a simple product, or a fledgling business and wound up with millions. It examines the methods and principles of dozens of successful entrepreneurs, including author Dan Kennedy’s surefire, easy-to-follow Millionaire Maker Strategies. It helps you determine which of three paths to success are best for you and guides you step-by-step down that path on your way to fortune. Discover:
 
·         The eight best ways to make a fortune from scratch
·         How to turn a hobby into a million-dollar enterprise
·         How to sell an existing business for millions
·         The power of electronic media to help make you rich
·         The “Million Dollar Rolodex” of contacts and information you can use to get on the road to wealth
Previous page
  1. Print length
    272 pages
  2. Language
    English
  3. Publisher
    Plume
  4. Publication date
    January 1, 1996
  5. Dimensions
    5.25 x 0.7 x 7.9 inches
  6. ISBN-10
    0452273161
  7. ISBN-13
    978-0452273160
  8. See all details
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Editorial Reviews

Review

“If you want to make waves, go to Harvard and get your Ph.D. If you want to make money, get your PhE—rush to your nearest bookstore and get Dan Kennedy’s new book—it’s like a four-year course in entrepreneurship!”—Al Ries, co-founder and chairman, Ries & Ries, author of Marketing Warfare and The 22 Immutable Laws of Marketing
 
“Dan Kennedy’s smart marketing advice has been of great value to our business. I wish I’d read this book back when we started Joan Rivers Products. It certainly would have made our journey that much easier.”—Joan Rivers
 
“Dan Kennedy can make dreams come true. You’ll get a million dollars worth of value from this book. A must read for entrepreneurs and CEOs.”—Joseph R. Mancuso, founder of Center for Entrepreneurial Management/The Chief Executive Officers Club, author of How to Write a Winning Business Report
 
“At our conferences we deal with thousands of inventors, authors, manufacturers, and creative people bringing new products to the marketplace. Every one of them would profit tremendously by reading Dan Kennedy’s book. He describes every option for turning sound ideas into fortunes.”—Helene Blake, National Infomercial Marketing Association
 
“It took several years of creative persistence to finally bring our product to the marketplace. The challenges and obstacles that confronted us made reading your book that much more meaningful. We only wish it would have been published several years ago. It certainly would have made our task much easier!”—Dr. Harvey N. Silverman and Dr. Robert O. Wolf, developers of Perfect Smile Tooth Whitening System™
 
“As I went through these pages I saw many things I’m already doing. But I was amazed to discover how many things I’m not doing—but will do now! And the Million Dollar Rolodex at the back of the book is worth ten times the price of the book. You could spend $1,000 and attend the seminar, or buy the book and have the seminar at your fingertips forever. I like that idea!”—Murray Raphel, Raphel Marketing, author of Customerization

About the Author

Dan S. Kennedy made a fortune in direct-mail marketing by doing exactly what he wasn't supposed to. A leading producer of infomercials and video brochures, he is also the author of How to Make Millions With Your Ideas (Plume). He lives in Phoenix, Arizona.

Product details

  • Publisher ‏ : ‎ Plume; 1st Printing Stated (FNL) edition (January 1, 1996)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 272 pages
  • ISBN-10 ‏ : ‎ 0452273161
  • ISBN-13 ‏ : ‎ 978-0452273160
  • Item Weight ‏ : ‎ 7.8 ounces
  • Dimensions ‏ : ‎ 5.25 x 0.7 x 7.9 inches
  • Customer Reviews:
    4.2 4.2 out of 5 stars 212 ratings

About the author

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Dan S. Kennedy

Dan S. Kennedy

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Dan S. Kennedy is the provocative, truth-telling author of seven popular No B.S. books, thirteen business books total; a serial, successful, multi-millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size; and he influences well over 1-million independent business owners annually through his newsletters, tele-coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top niched consultants in nearly 150 different business and industry categories and professions.

As a speaker Dan has repeatedly appeared with four former U.S. Presidents; business celebrities like Donald Trump and Gene Simmons (KISS, Family Jewels on A&E); legendary entrepreneurs including Jim McCann (1-800-Flowers), Debbi Fields (Mrs. Fields Cookies), and Nido Qubein (Great Harvest Bread Co.); famous business speakers including Zig Ziglar, Brian Tracy, Jim Rohn, Tom Hopkins, and Tony Robbins and countless sports and Hollywood celebrities. Dan has addressed audiences as large as 35,000....for more than ten consecutive years, he averaged speaking to more than 250,000 people per year.

Dan lives in Ohio and in northern Virginia, with his wife, Carla, and their Million Dollar Dog. He owns, races and drives professionally in about 100 harness races a year at Northfield Park near Cleveland, Ohio, accessible at http://www.NorthfieldPark.com and frequently televised on the TVG cable network.

For more information check out my blog at www.dankennedy.com/blog/

Customer reviews

4.2 out of 5 stars
4.2 out of 5
212 global ratings

Top reviews from the United States

Jonathan Salmon
5.0 out of 5 stars Highly recommended to me. I highly recommend to you.
Reviewed in the United States on January 27, 2011
Verified Purchase
This book was featured on Josh Kaufman's "The Personal MBA" reading list. Since I seemed to share the similar interest in books as Mr. Kaufman, I decided to give this a try. Thank goodness!

At roughly 200 pages of material, this book is a potential quick read. But, please don't assume that this is a negative; Mr. Kennedy's book got me thinking about ideas that laid dormant in my mind for quite some time. Although a little dated with regards to technology (the book was written mid-90s, so bear in mind what was happening with the internet). Having said that, I believe this forces the reader to keep on track with ideas and how to bring them to fruition, as opposed to being submitted to the ins/outs of website creation and PPC advertising.

The book is comprised of 13 chapters (chapters 12 and 13 are a summary and "directory", respectively), each related to a certain strategy for developing your idea or selling it to others. Let me say quite clearly, I highly recommend this book for first-time entrepreneurs and the veterans. It covers products, services, common pitfalls to avoid, how to market what you're selling, how to get ideas for new products and even how to "piggyback" off of others. The marketing ideas within this book are almost limitless if you're paying attention.

If you have thought about starting a business, I can't imagine that you could go wrong spending ten (10) bucks and four (4) hours of your time on this one. Make the decision, grab the book, read it, then implement the ideas. I took the author's advice and got the wheels moving as soon as I put the book down this morning.

Josh Kaufman's review said this: "If you read How to Make Millions with Your Ideas and don't come away with a few promising ideas to dramatically improve your profitability or create a new business, you're simply not paying attention." I couldn't agree more.

Thank you for reading this review. If you have found it helpful, please leave positive feedback below.
25 people found this helpful
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sylvia goldwasser
5.0 out of 5 stars Look beyond the dated bits and see the foundations of his excellent ideas.
Reviewed in the United States on January 26, 2015
Verified Purchase
Yes, it's a bit dated regarding technology (specifically the internet) but it's full of interesting and practical ideas that can help create the mind shift for a successful business. It's also full of resources and lists. The principles are timeless and some of his insights invaluable. Look beyond the dated bits and see the foundations of his excellent ideas.
One person found this helpful
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Cymry
4.0 out of 5 stars Solid Information
Reviewed in the United States on December 21, 2008
Verified Purchase
The title makes it look like another get rich quick book. But not so. There is a lot of solid advice here, and many ideas.

I wouldn't take every word as Bible, but it has definitely stimulated my thinking.
One person found this helpful
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D. Rose
5.0 out of 5 stars A fantastic book and very valuable for any entrepreneur
Reviewed in the United States on April 24, 2018
Verified Purchase
A fantastic book and very valuable for any entrepreneur. Ignore the recent reviews from idiots who say otherwise. Yes, there are things that are outdated because it was written before the Internet really took over, but I've never seen a book more packed with timeless PRINCIPLES of marketing and business or with so many inspiring case studies and examples you can adapt to your own situation, or to come up with new approaches. You read a book like this to trigger ideas and concepts, and it delivers. Anyone who thinks this book isn't packed with value is buying it for the wrong reasons (probably wants to be spoon-fed another here-today-gone-tomorrow Internet "business").
11 people found this helpful
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Manny
1.0 out of 5 stars Worst self-help type of book I've read
Reviewed in the United States on February 19, 2013
Verified Purchase
I've been on a streak of finance, business, and self-help books the past several months. So far this is the worst. This book seems like it's written by an average Joe for a below-average Joe. Everything was common sense, and none of the advice was helpful. Besides that, much of it was repetitious. I don't know how many different ways you can say "do what you know," but I read that at least 20 times by chapter 7.

Do not waste your money on this book. There are far better ones out there.
7 people found this helpful
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No Bull
5.0 out of 5 stars Fantastic book
Reviewed in the United States on January 1, 2008
Verified Purchase
At the start of the book, the author suggests that, "this book is worth 10,000$". Well I think its definitely worth atleast a 1000$...o.k. perhaps even 10,000$!. This book is full of implementable ideas, no fluff, and also has an extensive list of contacts and sources to implement the ideas. It is these sources, which are worth the price of the book.
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James D. Nichol
3.0 out of 5 stars Helpful Stuff but Dated
Reviewed in the United States on October 30, 2007
Verified Purchase
Dan Kennedy wrote this book to be helpful and is genuinly insightful for the reader. "How to Make Millions with Your Ideas" is dated material, but helpful and inspiring. Dan is candid and has a ton of practical knowledge to offer in this book. I can recommend this book because it delivers what is says it will; 8 different approaches to making your ideas work and make money. More recently his books are the longest sales letters ever written, all designed to get you to buy more of the same material from him.

However, be warned he hates the internet and would like to ignore it. He wrote this in 1996 and the web was really forcing these old school guys to deal with it. So if you were looking for help with anything "e" related, like I was, this is not the book for you.

Ironically, the two companies I found relevant to my marketing have been indited or convicted and are now out of business. I thought I would learn more about these companies after reading about them in this book. So I Googled them and found court cases and a bunch of nastiness. Interesting! Again, the book was written in 1996 and I read it in Mid-September 2007, anything can happen. Right?

If you are looking for a book that is truly helpful with "e" marketing or is at least current STAY AWAY from "The Official Get Rich Guide to Information Marketing" I finished it a few days ago and was very disappointed; it kept referencing me to their website for the information I really bought the book for. If you really want to learn how to be a Junk-Mail Jockey or a Spammer skip buying that book and go directly to the Kennedy-Glazer web site and be prepared to spend BIG BUCKS for the real information.
109 people found this helpful
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Top reviews from other countries

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Noch ein Kunde
5.0 out of 5 stars Viele Ideen ...
Reviewed in Germany on December 11, 2017
Verified Purchase
Viele praktisch realisierbare Methoden wie man nebenbei oder hauptberuflich mehr Geld verdienen kann. Das Buch is von 1996, die Techniken darin sind nur insofern veraltet, als man vermutlich heute keine "Classified Ads" mehr schalten würde.

Das Kapitel über "Informationmarketing" (= selling information products) fand ich besonders interessant und ist auch heute noch realisierbar.

Kann man Millionen mit seinen Ideen machen?
Vielleicht...wenn man die Arbeit auch auf sich nimmt.
One person found this helpful
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Cliente Amazon
5.0 out of 5 stars perfect
Reviewed in Italy on January 16, 2017
Verified Purchase
Fast, everything ok, the product is exactly like in the description. the right instrument to prepare yourself to succeed in the market
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Daniel Welsch
4.0 out of 5 stars Good, not great
Reviewed in Spain on October 17, 2016
Verified Purchase
I recommend all of Dan Kennedy's books, but this isn't the best. It's a little bit outdated in parts (with advice like "buy and learn how to use a computer") but the basic ideas should still be sound. Personally I like his No BS Wealth Attraction book much more. Start with that one.
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Steph Pageau
5.0 out of 5 stars EXCELLENCE ! A+++++
Reviewed in Canada on January 2, 2015
Verified Purchase
THANKS YOU SO MUCH !
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GC
5.0 out of 5 stars Ideas
Reviewed in the United Kingdom on December 8, 2013
Verified Purchase
The thing is about this book that it's not necessarily the actual ideas or examples in it even - it's the ideas and concepts they trigger when you apply them to your own situation. Some have mentioned that it is outdated but there is never anything wrong with being forced back to pre-internet to get an entirely different context or approach to something.
I read one section last week; "stay alert". It is only short but it has opened up a massive, life changing idea for me which I am already making plans for.
I regard this book as a catalyst which will crystalise lots of thoughts into actions - it works - honestly!
Best tenner I ever spent ...
4 people found this helpful
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