Landing pages are the red carpet experience your customers deserve ❤️

But so many founders & makers under-invest in them

Here is my simple 'must-have' recipe to create compelling landing pages:

1) Hook

2) Why should people care?

3) How does it work?

4) Social Proof
Many founders struggle with building in public. And think it’s not working for them.

Why? Because they are conflating it with *going viral*

That’s a huge mistake.

Here are 12 right reasons you should want to be in the arena 🧵⬇️
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